John High Email & Phone Number

Westminster, Colorado, Us

Known as the pioneer of tele-fundraising, SIGNIA provides the highest quality donor engagement and care. The company supports the full donor lifecycle through outreach to add new donors and increase the level of donor gifts, inbound donor support, and donor retention. SIGNIA maximizes the relationship building power of personal engagement for many of the most successful philanthropic organizations and associations in America. I provided sales and marketing leadership for this $5M call center operation that focuses on outbound and inbound support for non-profit and political clients. While the company had been in existence for 13+ years, it had an outdated website and lacked a CRM Platform and outreach program to potential prospects.Highlights:- Built the sales and marketing organization from scratch, created a sales and promotional strategy, redesigned and re-launched the website, and built the CRM platform (switched from Salesforce to SuiteCRM) to create and manage prospecting campaigns and managing the process for RFPs and RFIs. - Led the company’s entry into SMB and Government market segments. Added two new nonprofit clients and successfully negotiated three contract renewals.

GCS is a Business-to-consumer (B2C) tele-sales and customer support company. Initially I was recruited to launch the company’s productivity solutions; subsequently I took the opportunity to expand its client base – GCS only had one client at the time (Comcast). I led sales and marketing activities for an $18M call center operation providing sales, retention, business process outsourcing support for the broadband industry (e.g., cable, telephone, satellite, etc.) as well as digital advanced productivity solutions to improve clients’ operational performance. . Highlights:- Led company’s entry into new market segments (e.g., energy, healthcare, social media) for call center services while adding new clients to the existing market vertical. - Directed the expansion of the company’s call center services supporting clients’ entry into new market segments (e.g., wireless, social media). - Developed sales and creative promotional strategy, created and managed sales funnels, led product presentations and meetings, and initiated market trials.- Secured outbound and inbound service agreements with 3 top MSOs and a leading internet education provider, representing $7M in revenue. - Oversaw development of and drove distribution for GCS training productivity application (branded Retention Gaming) with 2 cable MSOs and a leading internet-based education provider.

Centris is a boutique data science company engaged in building market models and other specific product analytics for the broadband and entertainment industries, including multi-channel video distributors. I focused on expanding the client portfolio, solidifying existing client relationships, turning around the company’s reputation for providing poor account service, and developing new products and services to meet the needs of the market. Revenue went up 24% during my 2-year tenure.Highlights:- Guided and assisted staff analysts at Centris to create custom market models that demonstrated the company’s powerful analytic capabilities, resulting in three of the top seven cable operators and the leading home security company becoming clients of Centris – establishing it as the leading market analytics firm for the cable industry. - Developed new product extensions from Centris’ analytic models (e.g., targeted lists, household scoring) to increase revenue streams from existing clients and gain access to all areas of clients’ organization, including sales, marketing, small business, and market research.

Gemstar-TV Guide was acquired by Rovi and Lionsgate acquired TV Guide Network. TV Guide Network was the 19th most distributed network available in 83 million homes. Following Lionsgate’s acquisition of TV Guide Network, I was recruited in 2008 as Head of the Affiliate Sales Team with responsibility for cable, satellite, and telephony accounts in the U.S., Canada, and South America. As Senior VP, Affiliate Sales & Marketing at Gemstar TV-Guide Network, I focused on growing affiliate revenue and subscribers for its interactive navigation and video assets. I managed 12 direct and 4 indirect reports to develop the strategies and tactics for achieving revenue and distribution goals. Highlights: - Surpassed subscriber and revenue goals for 3 consecutive years at TV Guide Network (2008, 2009, and 2010).- Negotiated Gemstar-TV Guide interactive guide and TV Guide Network customer contracts, securing agreements with 2 of the top 5 cable MSOs. - Developed corporate strategy, sales messaging, and procedures to transition TV Guide Network from split-screen guidance service to full-screen linear programming network.

Sevres, Idf, Fr

Visiware is a $25M French interactive television company and the world’s largest iTV game provider. My background in broadband account management was aligned with the company’s need to establish North America operations.Highlights:- Designed and built the North America organization, including sales, service testing and delivery, marketing, and administration. - Negotiated brand-based game commitments for Visiware with Showtime Networks and Major League Baseball.

I started my career at HBO as an Account Executive and continued to progress as Regional Manager, Regional Director, and Regional VP to Senior VP, General Manager. In this role I held responsibility for leading and growing the $360M Philadelphia region with a 17-member staff, 5 direct reports, and a $6.5M budget. Concurrently, I managed a $500M Comcast account with a $20M annual operating budget. I directed a new account-based structure with a 38-member staff and 3 direct reports across all 8 HBO regional offices for HBO's largest cable affiliate. Highlights:- Negotiated contracts and designed an account strategy for a leading cable MSO to introduce HBO and Cinemax On-Demand services, which reversed an 8-month negative trend and grew 100K new HBO subscribes and 10K new Cinemax customers.- Restructured the Philadelphia HBO region from geographically based sales teams to key account-focused structure to improve service for Adelphia and Comcast national accounts, an initiative that exceeded subscriber goals by 44% in the first year after the restructuring.- Generated strong growth with AT&T (HBO’s largest account) that outpaced the HBO network over a 3-year period. Overcame multiple challenges with the account, including pricing and packaging issues and changes in management and business objectives.