John Jairo Castro Rojas Email and Phone Number
I am a Chemical Engineer with broad experience in product management (business units), focused onanalytic solutions and process instrumentation, developing, and implementing marketing and salesstrategies aimed to targets achievement. I have also a wide experience in sales focused on increasing themarket share of product lines, strengthening the business relationship with key accounts, managing ofchannel partners, developing new markets and promoting new products and solutions. Oriented totechnical support, technical consulting and leadership of product lines.I hold an extensive knowledge in gas and liquid analysis technologies for online measurement likechromatography, spectrometry with IR, UV and laser sources, reid vapor pressure measurement andprocess online measurements like level, pressure, temperature and flow. I have managed a wide analysisportfolio focused on process and lab applications including CEMs, integrated solutions with differenttechnologies and scopes involving engineering, installation, communication, commissioning and trainingof complete analytical systems.
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Sales Specialist Measurement & AnalyticsAbb Jul 2024 - PresentValencia, España -
Analytic And Instrumentation Sales Specialist North Of ColombiaAbb Mar 2020 - Aug 2024Bogotá Supported technically my colleagues Sales Specialists and the channel distribution network inColombia and Ecuador regarding the analytic solutions. Took the lead of the business unit focused on both, instrumentation and analytic portfolio in thenorth part of Colombia. Hold the accountable as account manager for both Ecopetrol’s refineries in Colombia. Managed the channel partners for instrumentation and analytic located in the north part ofColombia, including its technical and commercial support, and its sales and marketing plans. Hold accountable of the turnover and orders intake, forecast and reporting. Analyzed the market share and the competitor’s position. Kept trained the channel partners and end users mainly in new technologies and applications. Kept the CRM tool (Salesforce) updated including business opportunities, account plans andreports.
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Analytic Sales Specialist Colombia And EcuadorAbb Feb 2017 - Mar 2020Bogotá Took the lead of the business unit focused on the analytic portfolio in Colombia and Ecuador. Managed the channel distribution network focused on the analytic solutions. Hold accountable of the turnover and orders intake, forecast and reporting. Built up the strategic and marketing planning, including the sales and marketing plans of eachchannel partner focused on synergies and common targets. Set up the price strategy, including the discount planning for end customers and the channeldistribution network. Supported technically and commercially the channel distribution network and end customersregarding the analytic solutions. Analyzed the market share and the competitor’s position. Kept trained the channel partners and end users mainly in new technologies and applications. Kept the CRM tool (Salesforce) updated including business opportunities, account plans andreports.
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Product Marketing Specialist For Instrumentation And AnalyticsSiemens Dec 2010 - Sep 2016 Took the lead of the business unit responsible of the instrumentation and analytics portfolio inColombia. Built up the strategic and marketing plans, including the set-up of the budget and market targetsaccording to the headquarters guidelines. Analyzed the market share and the competitor’s position. Supported the Austral Andina Region regarding the analytic solutions. Supported technically and commercially the sales department focused on both, direct businessand channel distribution network. Set up the price strategy, including the discount planning for end customers and the channeldistribution network. Hold accountable of the follow up the sales department regarding the turnover and orders intake,forecast and reporting. Kept trained the sales team, channel partners and end users. -
Product Line Manager For Hach Process LineEquipos Y Controles Industriales S.A Aug 2009 - Dec 2010Bogotá D.C., Colombia Took the lead of the product line of Hach process analyzers. Supported technically and commercially the sales team regarding the Hach portfolio (process analyzers). Hold accountable of the sales and marketing planning, including training, the stock management and launch of innovations. Reported of the target achievement and sales opportunities directly to the Hach Regional Manager. Supported the technical service department regarding repairing and commissioning services. -
Sales Account ManagerEquipos Y Controles Industriales S.A Aug 2009 - Dec 2010Bogotá D.C., Colombia Took the lead of the water and wastewater industry sector with the responsibility of increasing the market share and developing new customers. Supported the customers in the complete sales process (pre-sale and post-sale), offering value proposals including the instrumentation and analytic portfolio and integrated solutions.
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Executive SalesColsein Ltda May 2008 - Aug 2009Bogotá D.C., Colombia Supported the customers in the complete sales process (pre-sale and post-sale), offering value proposals including the instrumentation portfolio and process solutions. Executed the marketing plan aimed to foster customer loyalty and set up new markets. Trained the customers in the instrumentation portfolio to keep updated them and promote the innovations. -
Project ManagerColsein Ltda Nov 2006 - May 2008Bogotá D.C., Colombia Took the lead of the project execution, including the management of subcontractors. Hold accountable of costing, estimating, and planning projects. Followed up the purchasing and invoicing process of the projects.
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Bid And Project CoordinatorColsein Ltda Jun 2005 - Nov 2006Bogotá D.C. Area, Colombia Took the lead of the bid department in charge of the preparation of the technical and economical proposals, including all services associated to mechanical installation, civil works, and commissioning of the complete system. Implemented the quality guidelines according to the ISO 9001:2000 applied to the bid process and project department.
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Inside SalesColsein Ltda Jun 2005 - Nov 2006Bogotá D.C., Colombia Selected and sized the instrumentation according to process data sheets. Prepared technical and economical quotations of instrumentation. Implemented the quality guidelines according to the ISO 9001:2000 applied to the sales department.
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Service EngineerSaytec Colombia Ltda. Aug 2004 - Jun 2005Bogotá D.C., Colombia Supported technically the diagnosis and calibration processes of analytic equipment. Prepared field service quotations for instrumentation commissioning.
John Jairo Castro Rojas Education Details
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Abba Colombia Centro De Liderazgo Y Desarrollo EmpresarialLiderazgo Y Estrategias De Coaching -
Process Engineering -
Chemical Engineering
Frequently Asked Questions about John Jairo Castro Rojas
What company does John Jairo Castro Rojas work for?
John Jairo Castro Rojas works for Abb
What is John Jairo Castro Rojas's role at the current company?
John Jairo Castro Rojas's current role is Product specialist and marketing consultant for instrumentation and analytics.
What schools did John Jairo Castro Rojas attend?
John Jairo Castro Rojas attended Abba Colombia Centro De Liderazgo Y Desarrollo Empresarial, Universidad De América, Universidad Nacional De Colombia.
Who are John Jairo Castro Rojas's colleagues?
John Jairo Castro Rojas's colleagues are Dinesh Kumar, Michal Moudrý, Jessica Stolte, محمود ادم, Marcos Vinicius, Yury Gonçalves, Aloisio José.
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