John Kramer personal email
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Marketing executive with extensive consumer and business to business experience in the marketing information, consumer products and financial services industriesSpecialties: Marketing and Sales Management, New Product Development, Pricing Strategy and Tactics, Business and Brand Positioning, Advertising and Sales Promotion
Kramer Marketing Consulting Llc
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Principal ConsultantKramer Marketing Consulting Llc Mar 2009 - PresentNew Vernon, NjProvides broad range of marketing services to Consumer and Business to Business companies. Practice areas include Business Development, New Product Development and Positioning, Marketing Research, Data Management and Critical Analysis. Recent engagements with clients serving the wine and spirits and data management industries.
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Vice President Marketing Beverage Data NetworkThe Nielsen Company Nov 2003 - Mar 2009Headed Marketing, Sales, Product Development, and Analytic Services for the leading provider of wine and spirits sales information. -
Business LeaderThe Guild Group 2000 - 2003Greater New York City AreaSenior Business Development Leader providing traditional and e-business marketing, branding, and advertising for clients. -
Senior Vice President MarketingIso Inc, Insurance Services Office 1997 - 2000Greater New York City AreaChief Marketing Officer for insurance information company providing underwriting, policy issuance, pricing and claims management resources to property and casualty insurance industry. -
Director Of MarketingErnst & Young 1996 - 1997Greater New York City AreaResponsible for marketing the audit, tax and consulting firm to eight priority industries: Consumer Products, Financial Services, Insurance, Healthcare, Technology, Energy, Manufacturing, and Entrepreneurial Services. -
Senior Vice President MarketingDun & Bradstreet 1992 - 1996Greater New York City AreaSenior Vice President Marketing for leading business credit information company. Managed major restructuring of product line. Identified customer behavioral segments to better match products and services to customer needs. -
Vice President MarketingCitibank 1986 - 1992San Francisco Bay Area, ChicagoLed development and implementation of national consumer marketing programs. Managed conversions of several acquired banks and S&L's to Citibank brand and product set. -
Vice President - Product DevelopmentSun Diamond Growers - Sun Maid, Sunsweet, Diamond 1984 - 1986San Francisco Bay AreaResponsible for Marketing, Product Development, Technical Research, Quality Assurance, and Energy and Conservation for global consumer and industrial food company. Managed staff of 50.
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Category ManagerBreakfast Foods Division General Foods - Post Cereals 1981 - 1984Greater New York City AreaResponsible for new product development for $500 million Breakfast Foods Division (Post cereals/Log Cabin syrups). Managed 16 professionals and reported to Division head. Developed Smurfberry Crunch and Blueberry Morning breakfast cereals.
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Group Marketing ManagerThe Pillsbury Company 1976 - 1981Greater Minneapolis-St. Paul AreaManaged $150 million group of brands with $40 million budget. Reported to Division Marketing Director, managing 15 professionals. Joined as Product Manager, promoted to Marketing Manager, and then to Group Marketing Manager. Launched Pillsbury Plus cake mix, the first cake mix with pudding in the mix. Extended product line including first Carrot cake in packaged cake mix form. -
Director Of MerchandisingFleer Corp 1971 - 1976Philadelphia, Pa.Managed marketing and sales promotion for manufacturer of Dubble Bubble, Razzles, and trading card products. Other positions included National Sales Manager, Eastern Sales Manager and Sales Promotion Manager. -
Marketing Research AnalystMerck 1969 - 1971West Point , PaDeveloped physician rating system and conducted analysis of sales teritory alignment to improve performance tracking.
John Kramer Skills
John Kramer Education Details
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Marketing, Operations Research -
Physics -
Milwaukee Country Day School
Frequently Asked Questions about John Kramer
What company does John Kramer work for?
John Kramer works for Kramer Marketing Consulting Llc
What is John Kramer's role at the current company?
John Kramer's current role is Kramer Marketing Consulting LLC.
What is John Kramer's email address?
John Kramer's email address is jk****@****aol.com
What schools did John Kramer attend?
John Kramer attended University Of Pennsylvania - The Wharton School, University Of Pennsylvania, Milwaukee Country Day School.
What skills is John Kramer known for?
John Kramer has skills like Analytics, Strategy, Business Development, Product Marketing, Segmentation, Marketing Strategy, Crm, Marketing, Marketing Research, New Business Development, Product Development, Management.
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John Kramer
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John Kramer
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John Kramer
New York, Ny
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