Results-driven sales planner with over eight years of experience in media planning and buying, specializing in building strong vendor relationships and optimizing account performance. Over 8 years of experience within the entertainment, advertising sales, broadcast media production and distribution industries. Currently employed at Sony Pictures Entertainment, where I drive revenue growth by creating comprehensive media plans and overseeing all business accounts for esteemed advertising agencies.Previously served as a media buyer at OMD, successfully managing multiple projects under tight deadlines and ensuring media schedules align with contractual obligations. Proficient in fostering relationships with vendors and clients, exemplified by my work with Eli Lilly across linear and digital advertising disciplines.With a background in social media management and athletic training at TNT Sports Training, I leveraged marketing strategies to boost membership and engage the local community. My early experiences as an intern at Turner Sports and TVB honed my skills in market research, sales support, and communication.Holding dual degrees in Business Administration and Communication from the University of Southern California, I am equipped with a solid foundation to drive results in fast-paced environments. Eager to contribute my expertise in media and sales planning to achieve organizational goals.