Co-Owner
Current• Operate a homebrew beer supply store while translating my passion for brewing and growing a community of like-minded people to share expertise, support, and celebrate individual success• Manage all aspects of business operations, covering marketing, sales, HR, finances, procurement, inventory management, regulatory compliance, and client relations• Spearhead community outreach efforts by planning and organizing special events, delivering off-site presentations, and hosting podcasts to maximize Bitter & Esters' marketing strategy• Lead a team of 5 employees, handle staff scheduling, evaluate performance, and apprise results• Develop new beer recipes and conceptualize and design beer brewing courses• Augment year-on-year sales growth by updating product offerings with innovative items• Recruit and train all staff instilling a customer-focused culture to create repeat business andunparalleled client experience• Write a brewing blog, produce creative and engaging content for Bitter & Esters’ website, socialmedia platforms, and marketing collateral as well as manage social media accounts
