Entrepreneur, seed investor, start-up coach, board director. Based in Sweden/Uppsala. Member of Företagsänglarna (SWE) and Flying Kiwi Angels (NZ). Partner at Sabuni @ Partners. Founder of The Friendly Swede. Now sold.I invest in companies at an early stage, if I believe in the entrepreneur(s). Investment location(s): New Zealand (passive through FKA) and Sweden (active and passive). NZ investments only if colleague takes lead. Swedish investments preferably within an hour drive from Uppsala (SWE). I have 16 equity shares in privately held Swedish companies, and a variety of informal coaching roles. Local (Swedish, Eng sub) shark tank production, Season 3 - Episode 1:https://www.youtube.com/watch?v=P8WaC2q0NlAVideo interview (Swedish):https://www.efn.se/tagg/the-friendly-swede/Podcast (English). Fast forward to 1.20 to skip German intro; German add between min 20 and 23:https://www.podomatic.com/podcasts/leveluppodcast/episodes/2017-05-21T07_10_07-07_00Podcast and articles (in Swedish):http://www.ehandel.se/blogg/ehandelspodden/2014/12/04/12-john-lundqvist-the-friendly-swede/http://www.unt.se/start/folk-sa-att-jag-skulle-skarpa-mig-3724912.aspxhttp://www.uppgang.com/start/att-misslyckas-ar-bra-4125215.aspxhttp://internetworld.idg.se/2.1006/1.660256/amazon-e-handel-friendly-swedehttps://issuu.com/relation/docs/relation1_2016_web (pages 28-32)http://blog.logtrade.se/framgangsrik-pa-amazonhttp://mobil.unt.se/bloggar/valfardsentreprenoren/en-vanlig-och-framgangsrik-svensk/?blog=3960122&entry=4414335Article (German):http://t3n.de/news/the-friendly-swede-lehrer-amazon-720698/