• Improved user sentiment by over 65% through findability enhancement, refined error messaging, and system status awareness.• Directed impactful UX research, optimizing human-centered designs with minimal engineering impact.• Led agile software development adoption efforts, strengthening designer communication and customer delivery.• Established Nielsen Norman Group UX standards for defense software, ensuring user-centered consistency.• Instructed 150+ designers, engineers, and managers in product design and UX fundamentals, prompting demand for a series of similar sessions.• Mentored designers, engineers, and managers in human-centered processes, elevating their UX leadership.• Facilitated UX research saving over 500 hours of development• Reformed findability, intuitiveness, and reduced clicks on several applications

• Accelerated market time 50% for a cloud portal initiative via formal UX Design implementation.• Orchestrated a high-impact Design Studio Workshop for over 30 departmental leaders and program managers driving 3 design iterations in hyper-productive week for next-gen web-based simulation suite.• Transformed 120+ ideas into 4 actionable steps for next-gen UI wireframes, earning 90% positive stakeholder feedback for team efforts.• Implemented Nielson Norman design principles, reducing QA churn by 20-25% and new feature bugs by 8-12% boosting user retention by 33%.• Directed a user research program, cutting product scope by 30% per sprint through4 weekly customer research meetings.• Conducted 12 weekly lunch-and-learn sessions, energizing 4 software developer cohorts on Human-Centered Design’s significance during product cycles.• Led Interaction Design team, doubling on-time feature delivery using advanced UX Research methods.

• Created AEM Screens and Mobile applications yielding 250+ customer interactions and 45+ sales leads.• Rescued LA County intranet forms project from “Red Critical” to contract renewal via UI revitalization.• Conducted A/B testing for enterprise clients, enhancing designs, and boosting customer retention.• Streamlined communication among development teams to integrate acquired software into existing suite.• Developed innovative solution to integrate Adobe Illustrator panels with Asset manager account for high priority client.

• Slashed Adobe Social’s customer account go-live time from 6 months to under 2 weeks.• Delivered biweekly executive updates on account statuses within our team. • Regained trust on critical renewal accounts.• Enhanced customer handoffs, improving communication and attitudes during onboarding to consulting transitions.

• Created Facebook applications for retail, hospitality, and finance, boosting brand awareness and social interaction.• Crafted initial application for Adobe Social’s multi-lingual feature supporting ESPN X Games.• Managed contest entries, ensuring compliance for national corporate campaigns, preserving their integrity.

Led the customer journey from wireframes to comps to development. Coordinated with SEM manager to enhance design and development for optimized search results. Cultivated brand standards for emerging local businesses.

Introduced social media presence for user feedback, to gain new leads and drive web traffic for customers. Implemented analytics tools to customers’ aid sales teams. Enhanced the My Town On The Web site and user experience to grow web traffic up 950% since 2008. Cultivated customers brand identities.

Managed prepress department and designed print media for local businesses.

Designed t-shirts and merchandise for local businesses and promotional companies.