John Matheson

John Matheson Email and Phone Number

Strategist & Senior Copywriter in B2B, Travel Retail, Luxury Brands, Internal Comms, Tech, Aviation, FMCG, Airport Retail Design @ Kavanagh Communications
godalming, surrey, united kingdom
John Matheson's Location
Greater Guildford Area, United Kingdom, United Kingdom
About John Matheson

Copywriter, Strategist & Editor, Content Marketing, Marcomms, Internal Comms, RFP content Sector expertise: Travel Retail, Digital, Aviation, Travel & Tourism, Consumer Brands • A strategic content marketer with a track record representing international businesses with compelling multi-media content• Manage full content journey from inception to presentation• Skills across brand strategy, brand voice, digital content marketing, technical writing, blogging, editing, white papers, thought leadership, RFP/bid writer on contracts up to £100m+, websites, internal communications & employee engagement, CRM, SEO, speechwriting, annual reports, award programmes, ghost writing, video scripting, editing, proofreading• Content auditing, editing and training of writers • Manage designers to produce supporting graphics• Distilling technical concepts into engaging messaging to support commercial objectives Experience:Kavanagh Communications Ltd - Senior Content Manager/Editor 1998-present Kavanagh Communications: PR and Communications consultancy working globally with leading FMCG, Retail and Manufacturing businesses. Management of marketing communications content and strategic client-facing input for client portfolio, including:Retail: Aldi UK, World Duty Free, Lagardère, Bluewater, Autogrill, McArthurGlen, Wilko, Christopher Ward Watches, Squire's Garden Centres.Brand Portfolios: Bacardi, Cadbury, Campari, Clarins, Coca-Cola, Diageo, Heineken, Mondelez.Airports: Heathrow, Gatwick, Copenhagen, Pittsburgh, Glasgow, Edinburgh, StanstedAirport Design: The Design SolutionOmnevo - Content Manager/Senior Copywriter - contract January 2019-present Copywriter and B2B Marketing: establishing Omnevo’s presence as the leading innovator in aviation digitalisation, including website copy, SEO, blogs, press releases, social media, RFP responses.Copenhagen Airport - Specialist Copywriter - contract 2014-present Research, writing, design and project management of awards programme for CPH Food & Beverage business.Airports Council International - Copywriter/Content marketing - contract2015-presentResearch and writing white papers, reports, award programmes and B2B communications.Freelance journalist 1996-presentJournalist for B2B media, covering the global duty free market in airports, in-flight and cruise sectors.Areas/Brands: Travel Retail, Luxury Goods, Luxury Spirits, Airport Design, Sustainability, Omnichannel Retail, CSR.Teacher - to A-level and Vocational1991-1996Economics, Business Studies, English Language, English Literature.

John Matheson's Current Company Details
Kavanagh Communications

Kavanagh Communications

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Strategist & Senior Copywriter in B2B, Travel Retail, Luxury Brands, Internal Comms, Tech, Aviation, FMCG, Airport Retail Design
godalming, surrey, united kingdom
Employees:
6
John Matheson Work Experience Details
  • Kavanagh Communications
    Head Of Content
    Kavanagh Communications Sep 1998 - Present
  • Aci World
    Specialist Copywriter
    Aci World Feb 2015 - Present
    Editing of specialist white papers (including Safety & Ops, Customer Experience, Non-Aeronautical Revenue, reports, award programmes, and B2B marketing communications.
  • Syntax Consulting
    Founder & Ceo
    Syntax Consulting Jun 1999 - Present
    United Kingdom
    Strategic editorial and RFP consultancy in aviation, travel, tourism and retail
  • Freelance
    B2B Journalist
    Freelance Jan 1996 - Present
    Journalist for B2B media, covering the global duty free market in airports, in-flight and cruise sectors.Areas/Brands: Travel Retail, Luxury Goods, Luxury Spirits, Airport Design, Sustainability, Omnichannel Retail, CSR.
  • Omnevo
    Freelance Senior Copywriter
    Omnevo Feb 2020 - Feb 2023
    Wide range of Comms and copywriting support, from website/SEO copy and thought leadership blogs to RFP responses.
  • Copenhagen Airports A/S
    Specialist Copywriter
    Copenhagen Airports A/S Feb 2014 - Sep 2021
    F&B awards programme, supporting CPH in becoming the most-awarded airport in the world for F&B
  • The Leigh City Technology College
    Teacher
    The Leigh City Technology College Sep 1990 - Jun 1995
    United Kingdom
    Teacher of Economics (GCSE and A Level), English Language and Literature (GCSE).

John Matheson Skills

Copywriting Public Relations Marketing Communications Strategic Communications Crisis Communications Media Relations Press Releases Event Planning Event Management Social Media Marketing B2b Marketing Copy Corporate Communications Speech Writing Marketing Strategy Journalism Social Media Internal Communications Brand Management Business Strategy

John Matheson Education Details

Frequently Asked Questions about John Matheson

What company does John Matheson work for?

John Matheson works for Kavanagh Communications

What is John Matheson's role at the current company?

John Matheson's current role is Strategist & Senior Copywriter in B2B, Travel Retail, Luxury Brands, Internal Comms, Tech, Aviation, FMCG, Airport Retail Design.

What schools did John Matheson attend?

John Matheson attended University Of London, Middlesex University.

What skills is John Matheson known for?

John Matheson has skills like Copywriting, Public Relations, Marketing Communications, Strategic Communications, Crisis Communications, Media Relations, Press Releases, Event Planning, Event Management, Social Media Marketing, B2b, Marketing Copy.

Who are John Matheson's colleagues?

John Matheson's colleagues are Sam Waterhouse, Martin Kavanagh, Victoria Broughton.

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