John Matson Email & Phone Number

New York, NY, US

Tampa, US

Tampa, US

As President and COO, I define Vacayou's business strategy and lead the team across all of the company’s initiatives - including the launch and go to market of our new B2B SaaS offering for the hospitality industry, TripFusion.

Tampa, US

Vacayou is changing the way the world books wellness travel, offering a simple way to search, find and book your favorite wellness retreats, spa vacations, and active travel experiences worldwide.As an Executive Advisor, I support the CEO and her executive team with strategic input on operations and fundraising, along with industry subject matter expertise.

From Vacayou, I spearheaded the launch and development of TripFusion, a B2B SaaS platform that empowers hospitality companies to drive revenue and improve guest booking experience by packaging together hotel room, spa, and other amenity reservations into a single checkout.

Elective is an AI-based fintech helping tax-exempt entities, like non-profits, municipalities, and schools, access capital for their clean energy initiatives.

Santa Clarita, California, US

CELITECH is a premium one-click connectivity platform for global travel providers, customers, and employees. Our secure eSIM solution delivers affordable cellular data service worldwide.

New York, US

New York, US

Location Engine is an AI company that develops intelligent trip tools for brands, with a focus on contextual data automation and augmentation.As Chief Operating Officer, I oversee the daily operations of the company, including:- Setting and tracking comprehensive goals for business growth and sustainability.- Driving strategies and developing commercial.

New York, NY, US

Co-founded and led Voyager HQ, a community connecting startup founders, corporate partners, and investors in the travel, tourism, and hospitality industries. The club membership was comprised of over 2,000 startup founders in over 55 countries, with chapters operating in San Francisco, London, Austin, Boston, Miami, and a co-working and event space in New.

New York, NY, US

Co-founded Voyager HQ, a club for startups in the travel, tourism, and hospitality industry. As the Digital Director, my focus was on developing the digital community and marketing strategy for expanding the Voyager HQ brand.

Palo Alto, California, US

Startup Grind is the largest independent startup community, actively educating, inspiring, and connecting more than 2,000,000 entrepreneurs in over 600 chapters. As a Co-Director, I oversaw partnerships and sponsorship for the New York City operation, helping to develop the founder, entrepreneur, and startup community.

Palo Alto, California, US

Oversee marketing for the New York City operation, helping to develop the founder, entrepreneur, and startup community.

New York, US

The NYC Innovation Collective is a nonprofit alliance of NYC's top technology organizations working together to support and grow startups in New York. Comprised of 70+ accelerators, incubators, and other platforms of innovation in NYC, we convene professionals and companies that have access to funding sources, expertise in economic growth and company.

New York, US

5 to 9 is a podcast for the side hustle generation. For those who make their bread in a 9 to 5 job, and fulfill their dream in a 5 to 9 hustle. For the moonlighting culture. For those who want more. We sit down with inspiring people for a conversation on how they fulfill their passions with creative projects, and why they do what they do.

Brooklyn, New York, US

• Manage all aspects of the marketing mix
• Implement conversion tracking methods and analytic reports
• Develop marketing budgets & run strategic marketing initiatives for membership sales, event and class ticket sales, & rental clients.
• Supervise the Marketing Coordinator in execution of content marketing strategy and outreach campaigns.
• Supervise design team to create company collateral & digital assets
• Manage promotional partner, vendor, and agency relationships.

New York, New York, US

• Launched & developed business model & initial client base for rental of the company’s studio space.
• Redesigned & segmented CRM/project-workflow database
• Business development, prospecting, on-boarding, & RFPs
• Managed all digital marketing initiatives, including social media & email marketing, implementing marketing automation software, a PPC Google AdWords campaign, & SEO best practices
• Project managed website responsive redesign decreasing average bounce rate by 94.2% over 2 months.

New Brunswick, NJ, US

• Project managed installation of 88 signs in the 478-bed Saint Peter’s University Hospital, surveying 19 departments over 180 hours, evaluating customer experience, consulting with third-party contractors, and.
• Assisted in major overhaul of the company website [HTML and CSS in an Ektron CMS] and created online content for SEO strategy
• Copywriting for email marketing & a front-page article distributed to 3,000 employees.
• Reported marketing research to the Chief Marketing Officer.Marketing Intern > Marketing Associate

New Brunswick, US

• Managed over 20 accounts for an average of 25 advertisements grossing an average of $8,500 every two weeks.
• Consulted clients in problem solving, marketing strategy, and graphic design.
• Prospected potential advertisers who would benefit from advertising to the 40,000 Rutgers students in the market.

Created relationships with trade publications and health/wellness blogs to improve the company’s online presence.Advocated operational improvements, branding strategies, and a targeted customer retention program.

B.S., Marketing

Bachelor Of Science (Bs), Marketing