Catalytics collects and tracks all retailer ads, promotions, and digital offers in the US, Australia, New Zealand, and Ireland. Our clients then use these insights to explain category/brand sales performance in internal and external planning and reporting for Ad Tracking, Proof Of Performance, and Understanding Competitive Trends, Threats, and Opportunities.Visit us at: https://bit.ly/catalytics Or follow this link for more details: https://hubs.ly/Q026TTNF0

Member of the Advisory Board providing strategic guidance in the areas of business development, sales, HR and product-market fit.

After the successful sale of Edison Software, I went back to NAILBITER to help it grow. A pioneer in Global Quantitative Videometrics, NAILBITER continues to grow rapidly by satisfying the research needs of Consumer and Shopper Insights Professionals. The NAILBITER Tech platform observes Shoppers and Consumers purchasing CPG/FMCG products in-store and online (quantitatively and globally) providing rich and actionable insights that help companies grow.

Edison transformed email receipt data from millions of consumers in the US, UK, and other international countries into a normalized and digestible longitudinal consumer transaction dataset. Edison does this through the award winning email app EdisonMail. This single sourced primary data set is well balanced and geographically dispersed in a representative way across the country.As the SVP and Head of Sales I drove ARR up by 257% in 3-1/2 years with a focus on new F100 logos and Partners. Sold the business to YipitData for 8X ARR in an all-cash deal.

Slice Intelligence measures digital commerce directly from the online consumer. At Slice, John built and led the company's Client Facing Team (Analytic Solutions) on an outstanding growth trajectory of over 600%. This team grew to comprise over 20 sales, client services and analytics professionals who answered many complex questions using our behavioral based panel on e-commerce.

NAILBITER is a unique platform that allows CPG manufacturers to "see" their consumers make product decisions at-shelf and at-home. The platform quantitatively codes stated, latent and emotional decisions, revealing hidden barriers to product success. The resulting consumer and shopper insights allow marketers and researchers to make immediate decisions that drive market share and sales velocity. Learn more at http://nail-biter.com/At NAILBITER, I built and ran the revenue generating team as well as making every client happy through decisive and impactful insights. I continue as an Advisory Board Member providing strategic guidance.

Affinnova is a high-growth services and software company that enables innovative organizations to drive better ideas to market faster. The patented survival-of-the-fittest approach has the capacity to explore extremely large idea spaces by applying evolutionary search algorithms to product and marketing innovation. As Global SVP I expanded the Select Team Globally to focus on Mid-Cap firms in the Consumer Goods, Retail and Restaurant space. Along with the 17 member Select Team, I delivered 35% growth in 2013, ending up at 25% of Affinnova's revenue.

At Affinnova, I started and led the Select Group which focuses on delivering the core optimization services and other custom market research tools to Select CPG firms, retailers and new verticals. I created an entirely new model to deliver more streamlined services to a subsection of overlooked and underserved clients. Built this team from scratch to nearly $7 million in revenue and delivered 203% growth in the last period (2012).

Affinnova helps clients Optimize New Products, Advertising Messaging and Package/Product Design using our proprietary technology called IDDEA. This tool brings consumers into the concept development stage early on and delivers the Absolute Best Concepts all the time.Started and led the Select team in late 2010 to focus on an underserved market of CPG firms.

Full service direct marketing agency focused on automotive retail space. Specialized in segmenting, targeting and executing against automotive dealer objectives. Our tools include:- Franchise line consumer profiling- Developed a highly targeted delivery system for dealers that drove increased retail traffic- Mailing list (using print) optimization (both for response and postal efficiencies)- Electronic/digital and print communication directly to consumers

One of the pioneers in this role to help establish a new role called - Client Business Partner for The Nielsen Company in the HealthCare space. I built out a team that focused on accounts that used Nielsen's competition as their base data provider and delivered financial wins for Nielsen both in terms of short term and long term business as well as strategic account management and relationships.

• Spearheaded the Spectra and Homescan New Business and Business Development Client Service with $11.3 Million P&L, seven direct reports and servicing 62 clients in CS group.• Member of the Client Service Leadership (CSLT) team, where all CS decisions are made via the group• Took over the West coast account team, which was hemorrhaging, fixed it and overshot plan by 127%• Exceeded plan for the Client Service division by 12% and beat all other CS teams• Created strategy, and led the development of a suite of tools and platforms to transform business model: On-Demand for Manufacturers selling to Wal-Mart. Met revenue plan in 1st year; doubled in 2nd year. • Directed the team to the President’s Award for establishing an entirely new business in 2005. • Systematized the new business process by integrating our Bentonville “initiative,” organized sales training and sales tracking via Salesforce.com. Finished 2005 80% above plan and 2006 49% above plan.

Managed the alternate location advertising sales team which drove the division’s revenue 10% above plan and developed internet ventures which led the way for a spinoff company.