John Nowicki Email and Phone Number

► Excel’s Properties division specializes in forging major brand partnerships for teams, leagues, and rights holders. The division currently represents the following properties:- NFL: Chicago Bears - MLB: Philadelphia Phillies, Washington Nationals- NWSL: Boston NWSL- Golf: TGL, Jupiter Links Golf Club & Los Angeles Golf Club- Women's Basketball: WNBA, Unrivaled, Indiana Fever, Dallas Wings► Excel’s Talent Management division focuses on building personal brands, driving revenue through marketing partnerships, and helping clients give back to their communities. The division represents the following clients and many more:-Golf: Tiger Woods, Justin Thomas, Collin Morikawa, Michelle Wie West, Rose Zhang-Football: Peyton Manning, Eli Manning, Justin Herbert, Trevor Lawrence, Deebo Samuel, Jared Goff-Basketball: Caitlin Clark, Nikola Jokic, Russell Westbrook, Cade Cunningham, CJ McCollum-Baseball: Derek Jeter, George Springer, Tim Anderson

► Experienced partnership executive with new business, account management, strategic planning, and renewal responsibilities across the Oakland Athletics Baseball Club and the Oakland Coliseum. ► Forged partnerships across a diverse segment of the industry, including Consumer Tech (Apple Pay, DAZN, Fuelster), Financial Services (Bank of America), Healthcare (Sutter Health), Automotive (Chevrolet, Honda, Lexus), Enterprise Services (NetSuite), Food Service (Sysco Foods, Round Table Pizza), Pharmaceutical (Gilead Sciences), State Agencies (BART, Capitol Corridor), and Consumer Products & Services (Guaranteed Rate, Kelly-Moore Paints, Enterprise, SportClips).

► Partnership leader for the national commercial team with renewal, upselling, strategic planning, and account management responsibilities across NASCAR owned assets, including 13 Racetrack Properties, Mixed-Used Developments, and National Radio Network. My role focused on driving corporate revenue through promotional rights, event entitlements, facility construction projects, in-market and onsite experiential activations, corporate hospitality, and B2B networking platforms. ► Spearheaded the relationships with senior brand/agency executives across B2B and B2C companies, ranging from Global Fortune 100 to emerging start-ups over the following platforms:- DAYTONA RISING Founding Partners: Toyota; Axalta Coating Systems- Property Naming Rights: ISM Raceway (Phoenix Raceway)- NASCAR Series Entitlement Partners: Sprint, Monster Energy, Comcast Xfinity► Directed the relationship between brands and NASCAR owned properties for the following platforms:- Race Event Entitlements: Kellogg’s Cheez-It 355 at Watkins Glen, STP 500 at Martinsville, Subway Firecracker 250 at Daytona, Can-Am 500 at Phoenix and Can-Am Duels at Daytona- NASCAR Official Partners: Exxon Mobil, Mars, American Ethanol, Comcast Business- Other Integrated Partners: Bass Pro Shop (Retail Partner at ONE DAYTONA), TruGreen (Turf Care Partner at Daytona), CommScope (We Built Daytona Partner), Liberty Mutual (Spotter's Stand Entitlement)► Graduate of ‘ADEPT Leadership’ - Training program for emerging leaders within NASCAR

►Received a promotion with recognition for the contributions made with the opening of the DAYTONA RISING project and involvement with several premier partners (Founding Partners, Series Entitlement Partners, and Race Entitlement).

► Served as Assistant Account Executive at IMG College’s Ohio University property, with a combination of sales, service and renewal responsibilities with 120+ corporate partners► Accomplishments include reaching property’s annual goal, assisting General Manager & Account Executive in securing in incremental & renewal business, and personally selling & servicing in partnerships with Ohio University hockey► Oversaw property activation including game-day operations, tickets, radio, social media, signage, & hospitality ► Management of 3 game day activation staff members during football, basketball, and hockey events

► Supported Corporate Partnership team with game-day operations and sponsorship fulfillment at Paul Brown Stadium► Provided assistance with corporate partners, including hospitality, special events, and promotions

► Executed national grassroots marketing campaign with the experiential marketing manager for Warrior & Brine Lacrosse► Supervised staff of five during on-site activation while overseeing and maintaining six-figures in experiential marketing assets

► Four-Year Division 1 Scholarship Student-Athlete, receiving both athletic & academic scholarship ► Recipient of UDM Lacrosse's Coaches Award - Given to the player who best exemplifies dedication to the University of Detroit Mercy lacrosse program on and off the field► Member of MAAC Academic All-League team (2010, 2011, 2012)