Vice President + Director Of Visual Design
CurrentSenior Designer for a wide variety of retail and leisure oriented projects. Services include: brand strategy, marketing, print collateral, signage, environmental graphics, branded environments.Projects include brand strategy and store design services for Sprinkles Cupcakes, Honest1 Auto Care, Stellar Partners (airport retail stores), Briggs & Riley, ABC Fine Wine & Spirits, Fitlife Foods, Walmart and their Japanese banner Seiyu, RonJon. Branded restaurant environments for Earl of Sandwich, Mekenita Mexican Grille (Tampa) and Rays 'N Bread Cafe (Tampa), "store within a store" consumer display for Driscoll's and Boar's Head. Branded grocery environments for Lowes Foods (Carolinas), Schnucks (Midwest), KJ's Market (Carolinas), Food Lion (Mid Atlantic), Price Chopper (Northeast), Lee's Marketplace (Utah), Organic Garage (Canada), and Kings (Northeast).Projects geared towards the Hispanic consumer include prototype store design for Viva Movil (a partnership between Verizon and Jennifer Lopez), prototype store design for Fiesta Markets (Texas), Carnival Supermarkets (Texas), and Northgate Gonzalez (California), brand development and comprehensive branded environment for Dona Tota Gorditas expansion to the U.S., T-Mobile (nationwide), Navarro Discount Pharmacies (Miami), and Rattan Hypermarkets (Venezuela).Comprehensive Signage & Wayfinding projects include: the City of St. Petersburg, St. Pete Pier, Downtown Tampa, Jacksonville Riverwalk, Sparkman Wharf, Tampa Convention Center, Waterside Place at Lakewood Ranch, River Landing and the City of Sarasota.