National Chain Accounts

Award-winning sake from Japan, voted best sake US- Launching 1st Sake based RTD!Sales Director West- CA, AZ, NV, HI, WA, OR Feb ‘20 – PresentAs a Sales Director, brand awareness and profitability are central to my mission. Collaborating with key distributors like Breakthru Beverage, we ensure product excellence and strategic positioning in competitive markets. The success reflects in the expanded presence across both broadmarket channels and specialized chains, showcasing a dedication to comprehensive market engagement and effective wholesaler management.•Recruited for Sales Director role to manage Western Region•Increased chain business by 321% since 2020•Launched and gained new distribution of SAKE RTD Seltzer in Ralphs, and Pavilions in 2024•New distribution in Bristol Farms mandated for 19 stores March 2023•New distribution in Safeway mandated for 160 stores Sept 2022•New distribution in Ralphs mandated for 40 stores in sake set Oct 2022•Sold in BevMo display mandate for all 132 stores generating a 230% increase in sales from BevMo•Distributor managed in CA is Breakthru Beverage•Manage all channels of distribution: National Accounts, Chains, and Broadmarket•Manage Direct Reports•Develop sales plan by channel, with depletion and profitability goals for region•Develop channel specific pricing, programming and market objectives with distributor management•Review business results against market plan (KPI’s) with distributor management on a quarterly basis, ensuring brand strategies are being implemented effectively, against budget and goals are attained•Analyze market and distributor orders and depletions to maximize shipments to the distributorConduct distributor sales meetings, mentoring staff on products, programs, sales strategies, and work-with’s

Multi-State Manager of California, Arizona, Nevada, and TexasBroadmarket, Chains and ClubsManage 2 Market Mangers

2nd Largest importer of South American WinesMontes, Norton, Achaval Ferrer, Santa EmaBroadmarketManaged 4 Brand Ambassadors

Managed McCormick Distilling and Vision Wine & Spirits portfolios at YMCO and SWS in California and Arizona for both Broadmarket, Chains and ClubsManaged 8 Area RepsKey Brands: Dalmore, Biondi Santi Wines, John B Stetson Bourbon, 360 Vodka, Pisa Liquor, Purity Vodka, Akvinta Vodka, Hammer & Sickle Vodka, Crop Vodka, Farmer's Gin, El Agave Tequila

France's 3rd Largest Wine Producer, USA Top 25Recruited as Southern California Market Manager Promoted to Regional Sales Manager, California, Arizona, HawaiiBroadmarket, Chains and ClubsKey Brands: DeLoach Vineyards, Domaine de La Vouugeraie, Jean-Claude Boisset, J. Moreau, Mommessin, Batasiolo, Bouchard Aine & Fils & Idol Vodka.

Recruited to Manage Orange & San Diego Counties, Inland Empire, & Desert.Promoted to Manage all of Southern CaliforniaBroadmarket

Started in Chains.Promoted to Broadmarket in 6 months.