John Suarez Email and Phone Number
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SENIOR MARKETING LEADER ➞ I am an established marketing executive with proven experience guiding holistic marketing efforts for large global enterprises. I focus on building brand awareness through the development of targeted, Go-to-Market plans, and cohesive marketing strategies. Throughout my career, I have built a reputation as someone who consistently delivers value for the company, tapping into a strong background in branding, product management, product launch, and market development. My most valuable achievement to date in my career was as the VP of Marketing and Communications for an 85-year-old corporation, Transcendia, Inc., where I successfully rebranded, a global organization securing significant new business the first year after rebranding.As an experienced marketing leader, I was recruited to head the marketing and communications strategy for a startup event planning business in 2019. Here, I developed and executed marketing strategies and a lead generation tool that was significantly impacted by the global pandemic.***************************************SELECTED CAREER HIGHLIGHTS✔ Within two years, I achieved a 100% CAGR for the B2C e-Commerce channel for Coleman Cable, Inc.✔ Increased engagement 28% and tripled website visitors from 9,000 to 28,000+ monthly for Transcendia. ✔ Played a key role in achieving a 12% market share increase by working alongside the C-suite leadership team to rework distribution pricing. ✔ While overseeing product management for a $120M product category, I increased product web visits by 42%.***************************************KEYWORDS: ☑ P&L Budget Management ☑ Strategic Planning and Execution☑ Sales Growth Strategies ☑ New Product Development ☑ Analytical Problem Solver ☑ Team Development ☑ Coaching and Mentoring☑ Change Management ☑ Salesforce ☑ B2B, B2C, CPG, PPC, SEO ☑ Microsoft Office| KPI and Metrics | Social Media | Digital Marketing ☑ Vice President Marketing ☑ Marketing Vice President ☑ Retail Distribution ☑ MRO ☑ OEM ☑ Commercial ☑ E-commerce☑ Wholesale ☑ Industrial☑ PR ☑ Lead Generation Let's connect: ☎ +1 (847) 899-7920⌨ Suarez.John629@gmail.com
Mobile Mark, Inc.
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Vice President MarketingMobile Mark, Inc. Sep 2024 - PresentItasca, Illinois, Us
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Director Of Marketing And CommunicationsMobile Mark, Inc. Nov 2022 - Aug 2024Itasca, Illinois, Us
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Director Of Marketing And Communications ★ Event Planning Startup OperationsDevine Design Concepts, Inc. 2019 - 2021I was brought into the organization to build and lead the marketing and communications strategy. In this role, I built a new website to increase engagement and successfully branded the business for growth in the market. I transitioned out of the business as a direct result of COVID-19’s impact on the events and entertainment industry.
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Executive Of Marketing And CommunicationsTranscendia, Inc. 2016 - 2019Franklin Park, Illinois, UsIn 2016, I was recruited to Transcendia to develop a Marketing and Communications team, lead the organization through a systemic change, culture shift, and to drive a global re-brand of the organization. Over the next two years, I owned all aspects of marketing, including branding, SEO, SEM, media relations, digital campaigns, product launches, leveraging strong project management skills in support of two (2) mergers and acquisitions. SELECTED HIGHLIGHTS • Shaped global holistic marketing efforts placed both a strategic and tactical focus on traditional, digital and social channels; created best practices, and produced metrics, SEO, PPC, and Key Performance Indicators (KPI) for each channel.• Developed a lead generation strategy, created a dynamic website with a marketing automation platform – Pardot, directly integrated with Salesforce, created a sales funnel. Achieved better campaign engagement by 30% and customer responsiveness by 3X in the first year. -
Director Of Marketing-Assembled Products, North AmericaSouthwire Company 2011 - 2016Carrollton, Ga, UsPromoted to Marketing Director, revised marketing operations and created an aggressive marketing strategy for the division. Led, inspired, and mentored a 16 member cross-functional team in United States, Canada, and Asia. SELECTED HIGHLIGHTS • Owned marketing budget, with accountability for customer experience, agency relationship management, and partnership programs growth. • Ran product management for largest and most profitable CPG product category; developed 6 new products. • As a collaborator created a marketing strategy to align 5 General Managers with unique products, leveraged a new value proposition with an aggressive brand campaign; grew awareness, brand equity, account placement. • Spearheaded the end-to-end integration of marketing, customer service, and operations following 2 M&A events; aligned vastly different goals for e-Commerce, branding, product, and digital marketing within a matrix environment. -
Director Of Marketing And PricingActuant Electric 2007 - 2011Menomonee Falls, Wi, UsI joined a newly formed division that required marketing to unit three acquisitions into a unified company. I drove all marketing operations; brand awareness, value propositions, sales team proposals, development of best practices, pricing and more. This success promoted me to drive my holistic marketing programs across North America for the $1.2B+ global company, focusing on both corporate and product branding. In addition leading all major customer touch point teams; Marketing, Pricing, Project Managers, Customer Service, and Sales. SELECTED HIGHLIGHTS • Developed all sales collateral, pricing strategies, competitive analysis, and approved sales proposals to $1 million dollars. • Created a new sales strategy, Go-to-Market (GTM) plan, pricing structure and merged 3 companies, sales and marketing teams; yielded a new universal purpose, value, and message.• Increased market share 12% by working alongside C-level leadership to rework distribution pricing; generated $XXXK in new incremental sales by revamping customer service priorities.
John Suarez Skills
John Suarez Education Details
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Aurora UniversityMaster Business Administration -Specialization Marketing -
Loras CollegeMarketing
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Loras CollegeManagement
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Loyola University ChicagoDigital Marketing
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Simplilearn AlumniMarketing
Frequently Asked Questions about John Suarez
What company does John Suarez work for?
John Suarez works for Mobile Mark, Inc.
What is John Suarez's role at the current company?
John Suarez's current role is Strategic Marketing Executive ★ Focused on Branding, Holistic Marketing, B2B, and B2C Channels ★ Leading Rebranding Efforts to Increase Brand Awareness and Market Share.
What is John Suarez's email address?
John Suarez's email address is js****@****bal.net
What is John Suarez's direct phone number?
John Suarez's direct phone number is +184767*****
What schools did John Suarez attend?
John Suarez attended Aurora University, Loras College, Loras College, Loyola University Chicago, Simplilearn Alumni.
What are some of John Suarez's interests?
John Suarez has interest in New Product Development, Aviation, Member, Digital Marketing, Photography, Chicago, Strategic Planning, Bma Board Member Milwaukee, Golf.
What skills is John Suarez known for?
John Suarez has skills like Product Management, Product Development, Competitive Analysis, New Business Development, Marketing Strategy, Pricing, Product Launch, Cross Functional Team Leadership, Leadership, P&l Management, Marketing, Market Analysis.
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