*Development of National Portfolio Strategy for BMI System Solutions with Green & Sustainability initiatives, B2B & B2C Portfolio Strategy, Pricing, Innovation, Profit & Loss for Components, System Guarantees including our Camel Brand for the Industrial and Commercial segment focus. *Intensive analysis of the competitor, market research, market trends and new business development*Setting up of BMI Academy with its advance and comprehensive syllabus to increase the technical… Show more *Development of National Portfolio Strategy for BMI System Solutions with Green & Sustainability initiatives, B2B & B2C Portfolio Strategy, Pricing, Innovation, Profit & Loss for Components, System Guarantees including our Camel Brand for the Industrial and Commercial segment focus. *Intensive analysis of the competitor, market research, market trends and new business development*Setting up of BMI Academy with its advance and comprehensive syllabus to increase the technical knowledge, proficiency and training to the highest level of competency of our Malaysian Roofers whilst collaborating with CIDB, local authorities and international partners. Develop the Roofer Loyalty Programs and providing the end customers with the the best solutions and guarantees. Show less

Achievement 2019 & 2020* Increased Net Sales by 15% and Volume in m2 by 18% compare to the preceding year.* Increased Market Share strategically, resultant in the closure of 3 competitors within the last 3 years.* Successful speedy increase in volume immediately after RMCO in 2020 * Increased ASP in all product lines and continue to take market share to meet Budget 2020 even in the most difficult market situation with overall team effort.

* Support and Assist Commercial Director on all Marketing Activities to meet established sales targets.* Manage and Control pricing to ensure good CM.* Develop, study and execute customer and market segmentation to establish clear product positioning, profitability and balanced customer portfolios* Evaluate and develop product portfolios and a one stop roof solution* Provide functional oversight and management of department HR and resources.* Marketing and Corporate… Show more * Support and Assist Commercial Director on all Marketing Activities to meet established sales targets.* Manage and Control pricing to ensure good CM.* Develop, study and execute customer and market segmentation to establish clear product positioning, profitability and balanced customer portfolios* Evaluate and develop product portfolios and a one stop roof solution* Provide functional oversight and management of department HR and resources.* Marketing and Corporate Communication Strategy Show less