Always offering the best in fresh, local and sustainable seafood since 1977.

• Develop and manage a high potential team to cover key on and off premise accounts in NY, NJ, NH, ME, RI, MA, CT, PA, DC, MD, DE, NC, SC, VA, GA, FL, and MI.• Develop plans to meet our volume and distribution goals.• Empower our local managers to act with confidence while being held accountable for success. • Ensure team maintains retail call frequency to include: detailed selling process, maintain inventory levels, building and restocking, booking displays, permanent point of sale placements, selling in additional shelf space, rotate product, filling shelves, planning promotion activities, and follow-up on delivery issues.• Introduce and sell in new brands and packages including activities to support sell through, as necessary.• Complete required paperwork/ computer tracking such as: Account Level objectives tracking, expense reports, tracking forms, surveys and work orders. • Establish and monitor quality control standards (product freshness, finished product loss).• Communicate with all Blue Point departments as necessary to achieve these goals.• Review target account analysis and reports to ensure Blue Point brands are performing at top of class levels for all assigned accounts and work to provide incentives to induce sales in low performing areas.• Develop market strategies with ABI regional management and Blue Point president to ensure market share growth in the craft segment.

•Coach and motivate wholesaler sales teams •Commitment to sales and share growth within district •Manage the execution of national and local marketing plans/objectives from GEO & Key Account Managers tied to dashboard measures aligned with the region.•Work with wholesaler sales team to ensure superior execution at retail and to identify sales opportunities in the marketplace •Assess and monitor wholesaler compliance in accordance with WEA standards•Sales/Marketing, Quality Control, Operations and Leadership/Management Processes •Grow Volume, Market Share & Profitability •Recommended Pricing - Suggested PTR/PTC•Manage Diversified Portfolio, including new Brand & Package Introductions •Retail Execution (Controllables. Displays, Shelf Space, Distribution, Taps)•Assist in Development and Execution of Wholesaler Business Plan•Track and measure all aspects of the plan . actual vs. results•Manage the account level objective flow to each wholesaler•Ensure accountability•Manage the "Wholesaler Business Review" Process•Minimum One review per market & All Exhibit 9 Standards . challenge Wholesalers to exceed minimum standards•Complete action plan / objective setting process Wholesaler To Do's and Objectives•Consult with Wholesalers on various Sales & Service Strategies •Fair Share & Mobility •Account level objective management•PFP/Point sheet and incentive (TTS) consulting•IMPACT Excellence & Time to Sell •Retail Calls•Competitive Observations/Execution/Identify Opportunities•Market Visit Process•Conduct sampling and special event appearances

•Coach and motivate wholesaler sales teams •Commitment to sales and share growth within district •Manage the execution of national and local marketing plans/objectives from GEO & Key Account Managers tied to dashboard measures aligned with the region.•Work with wholesaler sales team to ensure superior execution at retail and to identify sales opportunities in the marketplace •Assess and monitor wholesaler compliance in accordance with WEA standards•Sales/Marketing, Quality Control, Operations and Leadership/Management Processes •Grow Volume, Market Share & Profitability •Recommended Pricing - Suggested PTR/PTC•Manage Diversified Portfolio, including new Brand & Package Introductions •Retail Execution (Controllables. Displays, Shelf Space, Distribution, Taps)•Assist in Development and Execution of Wholesaler Business Plan•Track and measure all aspects of the plan . actual vs. results•Manage the account level objective flow to each wholesaler•Ensure accountability•Manage the "Wholesaler Business Review" Process•Minimum One review per market & All Exhibit 9 Standards . challenge Wholesalers to exceed minimum standards•Complete action plan / objective setting process Wholesaler To Do's and Objectives•Consult with Wholesalers on various Sales & Service Strategies •Fair Share & Mobility •Account level objective management•PFP/Point sheet and incentive (TTS) consulting•IMPACT Excellence & Time to Sell •Retail Calls•Competitive Observations/Execution/Identify Opportunities•Market Visit Process•Conduct sampling and special event appearances

•Total account management for Anheuser Busch brands; sell-in corporate programs and brand promotions for independent buying groups within 8 wholesalers.•Maintain high level of interaction and communication with Retailers, Wholesalers and Field team to accomplish retail objectives and KPI measures •Evaluate strategies and action plans against allocated resource budget and KPI's •Direct and manage space management priorities of High End portfolio of AB InBev brands in the accounts •Ensure high level of retail execution with Distribution, Displays, Ad features to grow share •Utilize sales tools (SMART, Siebel, WEConnect, IRI, WEARs, Shelf Set, etc.) to close the GAAPS •Manage and develop A-B business with key on/off-premise retail chain customers •Sell programs and promotions to on/off premise retail chains •Provide total beer category management •Manage wholesaler relationships and communicate follow-up for retail programming •Work extended hours to build customer relationships through entertainment •Develop effective relationships with District Managers, Sales Directors and other key field personnel •Conduct retail account calls to gain a better understanding of the market, identify opportunities and build store level relationships

•Manage relationships for every level of beer distribution from brewery to distributor to account•Call on approx. 120 On & Off Premise Accounts; restaurants, bars, nightclubs, grocery stores, beverage barns•Work with sales staff at distributor to effectively sell the Anheuser-Busch portfolio of products including beer, liquor, energy drinks, and other non-alcoholic products.•Plan, coordinate, and participate in promotional events tied to brand image •Monitor, track and communicate sales activities and trends•Execute ad hoc sales, pricing, trend surveys and expense reporting•Create and execute new promotional ideas.•Establish and maintain relationship with AB Wholesaler.•Monitor relationship between wholesaler and customer.•Support new products with sampling and promotional activity.•Continue to improve the image of Anheuser-Busch by reestablishing the "Look of the Leader"•Educate and train staff on the importance of proper pouring and presentation.•Bring back the "Romance" of beer with innovative beer dinners and food pairings.•Capitalize on the importance and distinction of the InBev portfolio when communicating with the wholesalerAchievements: Organized and was the spokes person for Anheuser- Busch Inc. 1st Food & Beer pairing dinner in New York. In addition had more new product placement then any other manger in metro New York

•Open new accounts and build solid relationships to gain more product distribution•Make company quotas and goals •Train Restaurant staffs on Liquor and Wine to promote sales and product images •Creat menu's, cocktails, and specials•Execute food and wine pairings•Take orders Achievements: Account run on average was over $80,000.00 a month, started with an account run of $19,000.00Started with 30 accounts – left with 120

08/04 - 10/04 Restaurant Consultant: Scarlet O’Hara’s Inc. - St. Augustine, FL•Assisted General Manager by creating a more profitable and appealing beverage selection •Trained bartenders and staff on proper liquor handling and sales/ minimize losses09/03 - 01/04 Beverage Consultant: Royal St. Augustine, Private Golf Resort - St. Augustine, FL•Assisted General Manager by creating a more profitable and appealing beverage selection•Trained bartenders and staff on proper liquor handling and sales/ minimize losses

•Responsible for purchasing and introducing new wine, spirits and selected food products for both the restaurant, banquet departments, hotel café, and room service menus.•Trained employees and provided them with information necessary to confidently sell products.•Focused on bar presentation and bartender training on proper procedure.•Over saw Approx: 20 bartenders & 70 + employeesAchievements: The Restaurant received: James Beard Award, DIRONA Award, AAA Four Diamond Award, and the wine list I created received the Wine Spectator Award of Excellence.