Sr. Director Of E-Commerce Technology & Business Intelligence
Westmount, Quebec, Ca
Delivered the technology solutions that helped drive Dorel Home’s growth from e-commerce representing 30% of sales to 80% from 2014-2021 resulting in the company’s first ever 1 billion dollar year in 2020. Created a Business Intelligence department that help drive growth and profitability by launching a centralized data warehouse, implementing a data visualization platform, and hiring data analysts to transform Dorel Home into a data-driven organization.Developed Strategyo Created a highly technical, agile organization with the skills to deliver cutting-edge technology solutions under budget and in record time, mostly in advance of business demand. Delivered Solutionso Architected the development of a custom enterprise system that fulfilled multiple internal process needs including: PIM, DAM, Sales Pipelining, Customer Relations, and much more.Drove the Incubation of Dozens of Digital Advancementso Created a centralized Business Intelligence team of Engineers & Analysts utilizing cutting edge technologies to revolutionize the way Dorel Home analyzes business.o Developed a technology stack capable of delivering content and processing sales from any sales platform from B2B, B2C, D2C, and soon Social Commerce.Delivered Highly Effective MVP Solutions while Minimizing Cost o Managed the complex integration of systems with a multitude of external applications and e-commerce partner websites including Amazon.com, Walmart.com, etc. o Concentrated on creating scalable solutions that could be repurposed to meet multiple demands.Hired, Managed, and Retained Highly Technical, In-Demand Employees o Successfully managed a $2 million budget that consisted of contract and full-time personnel, office operations, hardware, and software.