John Hudson Email & Phone Number

Kitchener, Canada Area

Waterdon, Ontario Canada

Broadcast and Pro-A/V consulting services.Creating and leading business, technology and product line strategy in the Broadcast; Pro A/V; Datacom; B&I and Consumer Multi-Media Equipment and IC Sectors

Burlington, Ontario

Focus on researching, identifying, and recommending new / alternate applications and business opportunities for Semtech SiP (Signal Integrity Products) group. Identified, qualified and created an execution framework for four new product families into existing, adjacent and new market segments - two of which were accepted for immediate investment - adding in excess of $300 million SAM to the group by 2020 all at a GM >=70%.

Burlington, Ontario

Same job - different title / different company name.........

Head of department, reporting to SVP and GM AMS divisionManagement and financial control for 3 cost centres – 2 in Canada 1 in UK ($1.6 million annual budget).Lead the development of product definition and technology roadmaps for all AMS market segments: Networking and storage; Computing / bridging; Broadcast and pro-A/V; Business and industrial A/V connectivity; Residential and Professional A/V connectivity systems. Team delivered 14 new product specifications in 2008……19 new product specifications in 2009 with life-time revenue expectancy in excess of 300 million dollars.Responsible for the strategic planning, development and execution of externally facing technical marketing functions and all international standardisation activities for the AMS division.Founding member of the HDcctv alliance. Actively involved in its formation, organization and promotion. Chair the HDcctv alliance “technical committee”; defined administrative practices; legal and organization structure; Negotiated licensing deal with other international SDO’s and developed all HDcctv Alliance specifications.Managed the development of next generation, broadcast and pro A/V infrastructure and end equipment product requirements and specifications including standardization activities in SMPTE. Currently chair SMPTE 32NF20 Electrical Interface working group and Co-Chair SMPTE TC10E Essence Committee.Managed the development of next generation optical module CDR, laser-driver and limiting amplifier product requirements and specifications in support of 10G/100G Ethernet, SONET and 16G F/C applications, including 40/100G standardization in IEEE 802.3ba and 16GFC standards development in INCITS T11.Managed the development of next generation line card, back-plane and copper cable repeater product requirements and specifications for Ethernet, SONET, Fiber Channel, PCIe and Infinniband applications.

Reporting to SVP Corporate DevelopmentAs part of the corporate review of Gennum businesses, identified alternate applications and business opportunities for Gennum technologies. Created a strategic technology and marketing position for “image processing solutions for content delivery systems over bandwidth limited channels” AND “multi-media connectivity solutions in the pro-A/V; pro-sumer and business and industrial A/V market”. Identified $470 million+ TAM expansion opportunity with +170 million 5 year revenue potential.Created and lead the transition team responsible for developing the new programs into the AMS division in preparation for product and revenue ramp from 2009, and Identified and engaged 12 new (to Gennum) customers.Conducted market and segment analysis to further refine the opportunities, engaged key industry partners to validate market assumptions business model, market model and technology roadmap.“Evangelized” proposals to executive team at internal awareness and strategy sessions to secure commitment and funding for the initiative. Of the three opportunities identified, two were accepted for immediate investment.Identified new business and selling / engagement models required for new market segments.Created strategic engagements and alliances with industry partners to jointly develop “new to the world” and “new to market” A/V connectivity and interface product concepts and features.Contribution to two M&A activities to support due diligence analysis of technology capabilities.

Head of department, reporting to Marketing Director - Transport Products. Provide functional management support to set, monitor and manage product definition objectives / activities to meet business goals (team of 3). Team delivered >30 new product specifications over this period Responsible for technology and product roadmaps for all VPD products realising life time revenues in excess of 500 million dollars (as of 2010) and counting.Responsible for all international standardisation activities for the Video Products Division.Created ++>$110 million revenue opportunity in the professional broadcast and pro A/V market through standardization of an electrical and optical interface for the real time transport of 1080p and 3D TV images in ITU-R and SMPTE.Managed Gennum submission to NATAS for Technical EMMY “contribution to the development of SDI technologies”. Emmy awarded in 2007.Lead concept development teams for the development of a programmable image processing platform and next generation synchronization and timing product family.

Introduced the concept of platform product development for SDI physical layer and Parallel processing functions. 24 different products could be realized from one development.Active contribution to technology and product roadmaps for divisional strategy and business planning processes.Created new product and market opportunity for long reach DVI / HDMI connectivity.Completed the requirements capture and product definition for multi-rate audio embedding / de- embedding device; a new synchronisation and timing device for the broadcast and pro-av market and a fully integrated de-interlacer and scaler for the high end pro-broadcast market (GF9360).Completed requirements capture and product definition for “universal front end” for the pro-broadcast and pro-a/v market segments (GF9310), and a high end projector and display image processor (GF9350).This Included specification development for product architecture, system architecture, firmware, communications protocol and software development tools.Completed requirements capture and product definition for a dual channel image processor (GF9450) and was responsible for the definition of Gennum’s first Business projector and consumer DTV image processor projects (LAOS and TITan) programs.

Product requirements capture and product definition for all market segments and product families within the Video Products Division.Completed requirements capture and product definition for next generation HD multi-rate and SD multi-rate SRD and SERDES product families – HDLinx2 and GenLinx3. These product families were instrumental in the successful transition to high-definition terrestrial broadcasts in Japan [right products – right time]. This product family has since gone on to earn in excess of 200 million dollars in revenue for Gennum.Created new product development and customer requirements capture process to ensure all product developments are “customer driven”. Incorporated the process within Gennum’s Quality Management System which is now a key part of ISO 9001 certification.

Owner / Leader for all aspects of new product development from requirements capture and analysis, project planning costing and control, system architecture, prototype development, hardware / software design, safety and EMI compliance and production manufacture / test and support.Typical product development included:Presentation switcher for multi-channel broadcast systems; Multi-picture display for confidence monitoring applications; Automated radio playout and scheduling system; Automated video archive system using CART / LMS systems.

Technical lead on various development projects with specific responsibilities for high speed serial digital interfaces and FPGA design.Typical product developments included:Digital CCTV / security display system; Camera colour balance and control systems for BBC outside broadcast vehicles; 8-channel audio system for multi language support on VCR’s; Digital video and audio synchroniser for outside-broadcast vehicles; Under monitor display system; Routing systems controller; Digital upgrade to grade 1 broadcast CRT monitors.

Design engineer / technical support to project leader on the development of broadcast products for the systems division. Typical product developments included: A digital metering system for multi-channel audio mixing consoles; Edit controller interface to BVU VCR’s; Machine controller for “B” type VCR’s to interface 2” machines to Sony edit systems; Custom camera control panel for new range of Sony CCD cameras.

The MVEE was a U.K. ministry of defence establishment specialising in the design and development of all types of land based military vehicles.Completed a four year indentured apprenticeship program at this establishment and gained experience in all areas of light and heavy electrical / electronic and mechanical engineering design, manufacture and test. Awarded the “apprentice of the year” in my final year.

Hnd, Electronics And Communications Engineering

Hnc, Electronics And Communications Engineering

High School, General Education