With over 15 years of experience in the gaming industry, I am a passionate and innovative Gamification Expert who leverages mobile game development, Unity, Jira, and 3D environments to create engaging and immersive experiences for users. I enjoy collaborating with developers, UI/UX team, and stakeholders to communicate roadmaps, improvements, and research findings across multiple teams. I am currently working as a Gamification Expert at Blibli.com, Indonesia's leading e-commerce platform, where I align my vision and skills with the company's mission to provide the best online shopping experience for customers.In my current role, I develop mobile game concepts and prototypes and bring them to market, using my creativity and technical expertise. I also establish backend systems to support the creation of games and track data to evaluate KPIs. Previously, I worked as a VP Product Design at Kartuku, where I implemented gamification strategies for client apps, collaborated with in-house designers on branding and UI/UX designs, and managed and coordinated gamification designs with external game developers. Before that, I was a Senior Environment Artist at Electronic Arts (EA), where I worked on The Sims 4, creating 3D environments, collaborating with designers, engineers and concept artists, and mentoring junior artists. I am always eager to learn new skills and technologies, and to challenge myself with new and exciting projects.