John A. Anderson

John A. Anderson Email and Phone Number

President. Seasoned Executive. Brand Builder. Thought Leader. @ Start Health
John A. Anderson's Location
Alpine, Utah, United States, United States
John A. Anderson's Contact Details
About John A. Anderson

I like building brands, growing companies, and helping concepts come to life and succeed. I'm a strategic visionary, entrepreneurial “brand builder” with 20+ years of experience helping companies define and realize their paths for success. B2B, B2C, digital marketing leader, accomplished in diverse angles of online marketing, biz-dev, and strategic relationship cultivation. Strong communication skills both written and verbal. Unique blend of genuine personality and energetic team leader skills. With a love of life, learning and laughter, I revel in the world of creativity, connectivity, engagement, strategy and design. Once that fire is lit, it's hard to douse the entrepreneurial drive to communicate, collaborate, craft and create. Success in both life and business really is about defining your passion, surrounding yourself with greatness, and getting after it with a lot of heart. Sprinkle in countless late nights, leftover spaghetti, a fantastic team and rolled up sleeves—it's hard to fail.On a more serious note, since 1995, I have pursued a career focused on business strategy, product development, and growth opportunities. In 1998 I co-founded a health-centric publishing/brand management company to help promote healthy, local communities. We have grown that from startup to over $2M annual revenues. I co-founded an online marketing platform before online marketing and lead-generation was cool. I have helped grow the brands and expansion of multi-million dollar businesses like Costa Vida and Blue Lemon restaurants, Seven Peaks water parks, and others. I have co-founded an emotion recognition platform that is virtually changing the way companies measure and improve their customer experience and employee performance. Onward and upwards.SPECIALTIES: Business Strategy. Data Modeling. Engagement Marketing. Team Building and Management. Product Development. Brand Management. Digital Media Integration. Publicity and Publications. Deal Clarity.

John A. Anderson's Current Company Details
Start Health

Start Health

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President. Seasoned Executive. Brand Builder. Thought Leader.
John A. Anderson Work Experience Details
  • Start Health
    President
    Start Health Jan 2022 - Present
    South Jordan, Utah, Us
    Spearheading the creation of a genius approach to excellent individual health coverage. Start Health is a unique, common-sense insurance approach that offers low-cost healthcare to high-quality services through a well-planned care reimbursement model with unlimited access to care and unprecedented transparency. Start takes everything that existing healthcare alternatives are doing right, and then fills in the gaps—it’s the unicorn of healthcare.Start Health was started—pun intended—because we felt there was a simpler, more efficient—better way—to do healthcare. Traditional health insurance, is too complex, doesn’t allow flexibility with networks, fails to encourage individuals to find care at the best price, and is the breeding ground for unnecessarily high costs. Think hospital fees, surprise bills, and outrageous monthly premiums. Start pays a fixed benefit amount for every service it offers. Members then choose a provider, pay upfront for their procedure, and get reimbursed for the fixed benefit amount. This is healthcare coverage the way it should be… simpler, intuitive—better.
  • Motivhsa
    Evp-Strategy, Communications & Marketing
    Motivhsa Jan 2022 - Present
    As EVP at MotivHealth, I lead strategic initiatives to grow assets under management and expand accounts for America’s Favorite HSA platform - MotivHSA. By combining innovative marketing strategies, brand development, and data-driven insights, I oversee an outstanding, motivated team who empower individuals and businesses to maximize the value of their health savings. Focused on driving industry disruption, I collaborate across teams to deliver solutions that simplify healthcare savings and transform financial wellness for our clients.MotivHSA is a fully integrated platform which features three embedded investment paths, allowing you to manage and grow your HSA funds tax-free. We even feature fractional share investments. Our members yield an average return of 14%. If you have a Health Savings Account, you should really look at MotivHSA as your simple, powerful, platform.
  • Motivhealth
    Evp-Strategy, Communications & Marketing
    Motivhealth Nov 2018 - Present
    South Jordan, Utah, Us
    From brand building & overall strategy, price transparency, data modeling, corporate and member engagement, I have my hands full, bringing to life a transformative, sustainable healthcare model. In my role as EVP / CMO, I have demonstrated a track record of successfully leading a multidisciplinary marketing and communications team.I believe deeply in structuring the worlds best healthcare concept. To truly change healthcare you need at least four key components—price transparency, like-minded physicians, non-greedy hospitals/surgery centers, and ultimately responsible, engaged people (HSA, cash-pay, same day pay expectations). With MotivHealth, I have the opportunity to help develop and grow this simplified, fully transparent health environment which saves business and people money and streamlines the entire process of transacting healthcare. In addition to building the MotivHealth Network of providers, aligning groups, surgery centers, and independent physicians to our direct network, I have overseen the creation and implementation of a complete rebranding from HSA HealthPlan to MotivHealth, with close cooperation from each department head and all their needs. Created MotivU, our robust, gamified and incentivized learning management system to help our members understand the rich benefits of an HSA approach to healthcare rather than the outdated, obfuscated methods traditionally in the insurance industry. The education and transformation towards a consumerized, price-conscious, personally empowered healthcare model is truly motivating. I am literally seeing lives changed and saved through the MotivHealth model.
  • Utah House Of Representatives
    Candidate - Utah House Of Representatives
    Utah House Of Representatives Oct 2024 - Dec 2024
    I was honored to run for the Utah House of Representatives for our district 54 in Utah County. It was amazing to interact with the delegates and learn of their passion for the the issues important to them. I enjoyed articulating a vision for solutions that would keep Utah as the #1 best run state in the nation. Thank you all for the informed, thoughtful events, debates and discussions. The Republic is in good hands.
  • Utah House Of Representatives
    Candidate - Utah State Senate
    Utah House Of Representatives Aug 2024 - Oct 2024
    www.andersonutah.com — Utah's Future is on the Line – It's Time to Step UpOur beautiful state is at a crossroads, and we need leaders who understand the delicate balance between progress and preserving our values. As a seasoned business maverick and proud Utahn, I'm stepping up to the plate, ready to knock it out of the park for our community. I've been invited to run for State Senate, and I'll tell you why – it's put up or shut up time. With over 25 years as a strategic visionary and brand builder, I've got unique chops to tackle the challenges ahead. We're facing some serious issues that need addressing, and I'm not one to sit on the sidelines. I look forward to working with our delegates, community members, and colleagues to define, discuss, and even debate the priorities that will shape Utah's future as we face unprecedented growth.
  • Castlegate Development
    Board Member
    Castlegate Development Apr 2014 - Jul 2024
    Land acquisition, development, investing & deal brokering. Specialist in the sales and dispositions of large subdivisions to Home Builders. Entitlement and Land Development of Residential and Mixed Use projects. Also provide deep market analytics and feasibility studies for a variety of Banks, Title Companies, Builders and Brokerage Firms
  • Leadfront
    President
    Leadfront Jan 2016 - Nov 2018
    Alpine, Ut, Us
    SMARTER MARKETING. REAL RESULTS. We call it Marketing IQ. B2B, B2C, CRO—Conversion Rate Optimization with verifiable results is our new media marketing for growth-driven businesses. It’s all about engagement and client conversion. Our precise customer outreach and engagement results in producing quality leads, sales and business growth. KEY CLIENTS—MotivHealth, Syneron-Candela, Intermountain Healthcare, Costa Vida, Hoopes Vision, R&R BBQ, FourFoods Group, Lehi Roller Mills, The Men's Health Centers, etc.
  • Phaceology, Llc
    President
    Phaceology, Llc Jan 2014 - Feb 2016
    Lehi, Ut, Us
    Client of LeadFront. Served as Interim CEO, facilitating the creation and exit of SaaS EMOTION RECOGNITION FOR CUSTOMER EXPERIENCE—Executive direction of business strategy, product development, brand positioning, and corporate rollout. Phaceology measures performance through emotion recognition to help elevate individual performance and to enhance the customer experience. It is a completely unique, industry-disruptive technology that generates business-critical insights to improve overall team-member abilities.ENERGIZED EMPLOYEES. ELEVATED CX. ENHANCED BOTTOM LINE .The best brands in the world have the ability to deliver happiness at every touchpoint of the customer journey. VIBEcx uses a proprietary, gamified emotion-recognition approach to measuring and and improving the vibe of employees and guests.
  • Healthy Magazine
    Executive Editor
    Healthy Magazine 2008 - 2015
    Alpine, Ut, Us
    HEALTHY-MAGAZINES.COMFounded a publishing entity to promote high-end physicians and healthcare services and products to position them as the premier expert in their field. 300+ local brands with local TV-media affiliates. Facilitated successful exit. Oversaw the systematization of every team process of our entire offering - soup to nuts. Content and Custom Content Marketing. Over 1,000 clients. Over 4.8M words published.Perennial SPJ Award Winner for best cover, design, feature article, overall magazine. healthy-magazines.com healthy-mag.com
  • Healthy Magazine
    Co-Founder & Cmo
    Healthy Magazine Jan 2001 - Mar 2008
    Alpine, Ut, Us
  • Stardocs Marketing Agency
    President
    Stardocs Marketing Agency Jul 2008 - Dec 2014
    Alpine, Ut, Us
    Co-founder to exit/buy-out. Creative visionary, growing our online marketing enterprise from zero to over $2m of annual revenues and managing client annual marketing budgets of $35m+. Marketing services customize a powerful concoction of creative digital, traditional and new media solutions, peppered with stealth online marketing tools and techniques to generate leads and position clients at the top of their industry in online searches. Design. Creative. Marketing. Branding. Publishing. Web. Online Results. Visual Production. Finance. Pranks.HEALTHY MAGAZINE - Founded a publishing entity to promote high-end physicians and healthcare services and products to position them as the premier expert in their field. 300+ local brands. Facilitated successful edit.SEVEN PEAKS RESORTS - Created marketing plan, including design and branding growing from 1-5 locations.COSTA VIDA RESTAURANTS - Wrote business plan to secure initial $8m financing to buy initial six locations. Created entire marketing plan that grew them from 3 to 55 locations (now over 100), increasing same-store sales over three years by double-digit growth percentages.BLUE LEMON RESTAURANTS - Created marketing plan & deck, including design and branding. Grew from 1 to 7 locations in two years.THE JUNCTION MARKETS - Created marketing plan, including design and branding for 22 locations, increased same-store-sales.
  • Stardocs Marketing Agency
    Founding Partner
    Stardocs Marketing Agency 2007 - 2010
    Alpine, Ut, Us
  • Fusionpoint Llc
    Cmo
    Fusionpoint Llc Aug 2007 - Jan 2010
    Mount Pleasant, South Carolina, Us
    FusionPoint Partners specialize in the completion of mergers, acquisitions, and funding transactions, including financial planning and securities transactions. We have many years of experience working with and understanding various commodities in order to facilitate successful acquisitions for both our partner base and ourselves. We are currently focusing our efforts on Bulk Real Estate (REO, builder closeouts, etc) and Commercial Real Estate transactions.
  • Citihealth
    Co-Founder
    Citihealth May 1998 - Jul 2007
    Nawala, Western Province, Lk
    Physician Practice Management Agency. Responsible for both strategic vision and implementation protocols. CitiHealth - MBA, Inc. (Medical Business Analysts) believes that healthcare is local. We spend our time perfecting the way local health related providers and businesses communicate with and reach the local market.
  • Md Anderson Cancer Center / Texas Oncology
    Physician Practice Manager
    Md Anderson Cancer Center / Texas Oncology Jun 1995 - Mar 1997
    Houston, Tx, Us
    Practice management for physicians. Managed the business for over 250 oncology physicians in the Texas market. Purchasing, coding, patient interaction, staffing needs.
  • Texas Tech University Health Sciences Center
    Healthcare Administrator
    Texas Tech University Health Sciences Center 1993 - 1995
    Lubbock, Texas, Us
    Patient coordination, physician practice management.
  • Texas Tech University
    Grants Writer
    Texas Tech University 1993 - 1994
    79409, Tx, Us
    Helped write accreditation applications for the MBA/Health Organization Management Department to attain department accredited status. I also worked as a grants writer for the MBA/HOM department.
  • Nu Skin Enterprises
    Marketing Staff
    Nu Skin Enterprises Nov 1989 - May 1992
    Provo, Utah, Us
    Facilitated sales of massive quantities of NuSkin products - 'All the Good, None of the Bad.'

John A. Anderson Skills

Online Marketing Marketing Seo Entrepreneurship Social Media Leadership Marketing Strategy Publishing Social Media Marketing Graphic Design New Media Public Relations Public Speaking Corporate Communications Start Ups Social Networking Content Development Online Advertising Advertising Journalism Digital Media Coaching Brand Development Content Marketing Editing Copywriting Media Relations Email Marketing Digital Marketing Integrated Marketing Publicity Writing Creative Writing Strategic Planning Business Strategy Team Motivation Motivational Speaking Team Management Client Relations Strategy Brand Management Team Leadership Software As A Service Business Development Fundraising Management

John A. Anderson Education Details

  • Texas Tech University
    Texas Tech University
    Health Organization Management
  • Brigham Young University
    Brigham Young University
    Org Behavior
  • Plano Senior High School
    Plano Senior High School

Frequently Asked Questions about John A. Anderson

What company does John A. Anderson work for?

John A. Anderson works for Start Health

What is John A. Anderson's role at the current company?

John A. Anderson's current role is President. Seasoned Executive. Brand Builder. Thought Leader..

What is John A. Anderson's email address?

John A. Anderson's email address is jo****@****ocs.com

What is John A. Anderson's direct phone number?

John A. Anderson's direct phone number is +180136*****

What schools did John A. Anderson attend?

John A. Anderson attended Texas Tech University, Brigham Young University, Plano Senior High School.

What are some of John A. Anderson's interests?

John A. Anderson has interest in Wellness, Reading, Performance, Health, Children, Outdoors, Education, Biking, Coaching Soccer, Running.

What skills is John A. Anderson known for?

John A. Anderson has skills like Online Marketing, Marketing, Seo, Entrepreneurship, Social Media, Leadership, Marketing Strategy, Publishing, Social Media Marketing, Graphic Design, New Media, Public Relations.

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