President
CurrentSpearheading the creation of a genius approach to excellent individual health coverage. Start Health is a unique, common-sense insurance approach that offers low-cost healthcare to high-quality services through a well-planned care reimbursement model with unlimited access to care and unprecedented transparency. Start takes everything that existing healthcare alternatives are doing right, and then fills in the gaps—it’s the unicorn of healthcare.Start Health was started—pun intended—because we felt there was a simpler, more efficient—better way—to do healthcare. Traditional health insurance, is too complex, doesn’t allow flexibility with networks, fails to encourage individuals to find care at the best price, and is the breeding ground for unnecessarily high costs. Think hospital fees, surprise bills, and outrageous monthly premiums. Start pays a fixed benefit amount for every service it offers. Members then choose a provider, pay upfront for their procedure, and get reimbursed for the fixed benefit amount. This is healthcare coverage the way it should be… simpler, intuitive—better.