John Alden Email & Phone Number

Joined the GR0 executive team, held ultimately responsible for the client-servicing vertical of the business, which encompasses a book of business north of $1.6MM per month.Executed an omnichannel restructuring of the business, leading to a 50% reduction in churn in 4 months.

AVP role within GR0'S Client Activation department, responsible for a half-million dollar monthly book of business across GR0's omnichannel and multi-channel digital marketing clients.Responsible for bandwidth allocation, resource management, and assignment of clients across the Client Activation Department.

Director-level role within GR0's Client Activation department.Developing the administration of omnichannel strategy.Developing internal communication channels and scalability.Developing and managing deployment of pre-sale, post-sale, and future-state client audits.Coordinating with marketing channel department heads to ensure continuity of delivery and strategy for all channels.Managing GR0's internal and client-facing data visualization team.Managing GR0's product analyst team.

Responsible for leading the Product Operations department, which manages pre-sale scoping of allocation of client spend across marketing channels all the way through the campaign success and renewal processes.Responsible for process creation, workflow management, and adherence across several departments within the company.Responsible for implementation of Monday.com, transitioning company-wide workflow management from Notion.so.Responsible for Digital Marketing strategy product iteration.Responsible for the company's data visualization/analysis processes and teams.

Responsible for improving database architecture, performance, and scalability.Responsible for managing the company's internal data warehouse through BigQuery.Responsible for managing the company's cloud computing presence through Google Cloud Platform.Responsible for managing the company's VM architecture and its access and use cases across Windows Server and Linux. Responsible for managing all data connections across a variety of platforms including Google Analytics, Google Search Console, SEMRush, Ahrefs, Google Ads, Facebook ads, etc.Developed agency workflow environment in Notion, Monday.com, and all integrated platforms.

Working with clients to understand the goals and directions for their most highly visited pages.Coordinating with internal account managers to determine strategy for organic campaigns.Back-end optimization of client sites, including schema implementation, link audits, internal linking strategies, site organization, etc.Responsible for in-depth keyword research and implementation.Responsible for content strategy creation across 50+ client campaigns.

In pursuing the start of a career in technology, I applied for and was hired as a Work Assistant at Liberty University's IT HelpDesk. My responsibilities included both a customer service aspect and a technical component as well. The customer service side was composed of incident triage, policy knowledge, and the ability to quickly and accurately describe and diagnose issues before passing the issue on to a certified technician. The technical aspect of the job combined hardware and software installation, troubleshooting, and repair of Lenovo, HP, Dell, and Apple machines.

Team Leader and Drive-Through ManagerDelivered excellent customer experience as the face of the store on multiple occasions to manage issues that arose during any particular shift. Responsible for ensuring all products and workstations met required health and safety standards, and frequently undertook valuable data entry, such as cash deposits and inventory counts.

Team leadership, training, money management, store closing, given more responsibility in most areas.