John Altermatt Email & Phone Number

Saint Paul, Mn, Us

Greater Minneapolis-St. Paul Area

Director of Marketing, Surgical Services ManagementResponsible for development unique solutions for hospitals and Integrated Delivery Networks (IDN) for their Operating Rooms needs for surgical lasers.Built solutions for our targeted markets in Urology, ENT and OBGYN using specialize lasers such as Holmium, Thulium, Cryo Ablation and Ultrasound.Developed solutions that not only increased market share, but improved margins by more than 17% as compared to current surgical business gross margin

Greater Minneapolis-St. Paul Area

Direct all Marketing and Communications activity for the company. Brand development, implemented company's social media campaign which includes Facebook and YouTube cannel to increase awareness of our C-Pulse technology. Responsible for all website content. Create patient training material, including printed material and training videos.Drove patient enrollment into US pivotal trial through SEO efforts. Resulting in double digit number of referrals to sites each month.Managed our European team of four as we conduct additional clinical studies to obtain clinical evidence in order to apply for reimbursement.

Greater Minneapolis-St. Paul Area

Responsible for both Strategic and Product marketing. Led a team of Product Managers to identify customer needs and turn them into customer requirements for our engineers product development efforts. Drove market share gains in airway clearance market. Double digit market share increase in 2 our of 3 segments.Developed and proposed strategy for companies first entrance into social media marketing. Proposal was well received resulting in being appointed point person for our division to be the first to implement this strategy.Led due diligence team to review technology for potential acquisition. Resulting in Hill-Rom acquiring this technology and integrating into their airway clearance portfolio

Greater Minneapolis-St. Paul Area

Assisted in the development of marketing materials in preparation of the EU launch of Sunshine Heart's C-Pulse Heart Assist Device.Performed due diligence on US accounts for their capability and interest in participating in the US IDE study.

Maple Grove, Mn

Co-Chaired a cross functional Portfiolo Management team representing R&D, Manufacturing, Clinical, Regulatory, Finance and Quality to develop five year strategic plan, resulting in identification and exploration of revenue growth opportunities.Led strategic marketing efforts to launch a unique renal denervation technology which has the potential to be a multi-billion dollar marketRecruited, hired and developed a team of product managers. Provided leadership, support and industry knowledge resulting in successful implementation of winning marketing strategiesDeveloped strong relationships with key opinion leaders

Constructed market models to predicte future revenue revenue growth from increased penetration, market share capture and procedural growth. Identified and evaluated new business opportunities complementing product portfolioLed development of high impact marketing campaigns to further penetrate the vascular closure market. Cultivate mature markets through focused marketing strategies and tactics to increase market shareCollaborate with Sales Divisions to implement strategies and tactics to acheive business goalsDeveloped marketing teams skill set through cross functional training

Maple Grove, Mn

Improved ease of use and clinical efficacy of the Angio-Seal vascular closure device through product development and iterationsInitiated clinical study to demostrate safe and early ambulation after catheterization improving lab effeciency and patient comfortLaunched multiple new electrophysiology products for the diagnosis and treatment of arrhythmias including atrial fibrillation, atrial flutter and other rhythm disorders

Minnetonka, Mn

Launched second generation Angio-Seal resulting in market share increasing to #1 positionDevelop key opinion leaders to help promote Angio-Seal through peer-to-peer education

Greater Minneapolis-St. Paul Area