John Anagnost Email and Phone Number
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John Anagnost personal email
Sales Leadership:• Growth-focused, entrepreneurial leader with 20 years of experience in enterprise sales, client growth and partnerships.• Successfully led sales organizations at top tier AdTech/MarTech companies and agencies.• Extensive global business experience spanning North America, EMEA, LATAM.Accomplishments:• Closed more than $150M in SaaS sales across B2C and B2B F1000 companies.• Drove profitable top-line sales contributing to 5 successful exits: Flashtalking to Mediaocean, Merkle to Dentsu, [x+1] to Rocketfuel, Rocketfuel to Sizemek, Modem Media to DigitasIndustry Expertise:• Unmatched knowledge of digital media ecosystem: CDPs, Mobile, DSPs, Ad Serving, Customer Engagement, Measurement.Published thought leader:• "Get Ahead of the Curve, How to Prepare for the Cookieless Future”, • "The Future of Customer Engagement" for Banking, Retail, Insurance, Telecommunications.• "Moving from Desktop Dominance to Mobile Mastery”.
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Vp, Sales, Platform And Data SolutionsPublicis GroupeNew York, Ny, Us
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Vp, Enterprise Sales And Account Management, Americas, Emea, LatamTreasure Data Apr 2024 - PresentMountain View, California, UsTreasure Data empowers the world’s largest and most innovative companies to drive connected customer experiences that increase revenue and reduce costs. Built on a big data foundation of trust and scale, Treasure Data is a customer data platform (CDP) pioneer and continues to reinvent the CDP by putting AI and real-time experiences at the center of the customer journey. Our CDP gives customer-centric teams across Fortune 500 and Global 2000 companies – marketing, sales, service, and more – the power to turn customer data into their greatest treasure. -
Director, Enterprise SalesAppsflyer May 2023 - Feb 2024San Francisco, Ca, Us• Responsible for sales and client growth of AppsFlyer’s mobile measurement platform. • Lead enterprise sales, SDR, and account management team across Retail, Hospitality, Media & Entertainment, and Finance industries.• Executive sponsor to Tier 1 account CMOs and SVPs of marketing to drive growth and retention.• Exceeded 2023 quota and closed the largest deal in 2023.• Published thought leadership "Moving from Desktop Dominance to Mobile Mastery”. -
Vp, Enterprise Sales And PartnershipsFlashtalking By Mediaocean Mar 2021 - Mar 2023New York, Ny, Us• Developed the growth strategy and GTM to accelerate adoption of cookieless measurement solutions.• Increased revenue growth across Tier 1 clients in CPG, Travel & Hospitality, Retail, Gaming.• Led partnership discussions with DSPs, SSPs, and Identity providers.• Directed 3 regional sales managers and 18 individual contributors.• Collaborated on product road map for Identity, DCO, and Measurement solutions.• Participated in RFI/RFP proposal development and client pitches.• Published thought leadership "Get Ahead of the Curve, How to Prepare for the Cookieless Future” to drive new logo and client sales. -
Vp, Enterprise Business Development And Client GrowthMerkle Jan 2018 - Mar 2021Columbia, Md, Us• Led business development and client growth for Merkle's partnership with Salesforce Marketing Cloud.• Responsible for closing $20M+ TCV across new logo and existing accounts.• Scaled revenue growth and acted as strategic SME to 30-person client success team.• Published thought leadership on "The Future of Customer Engagement" for Banking, Retail, Insurance and Telecommunications to drive agency revenue growth. -
Vp Of Enterprise SalesRocket Fuel Inc. Jun 2016 - Dec 2017Redwood City, Ca, Us• Growth executive across a 40+ person team focusing DMP/DSP SaaS sales.• Grew agency sales 34% across major holding companies and independent agencies.• Led large scale contract negotiation contributing $60,000,000 TCV across IPG, Dentsu, Publicis, and independent media agencies.• Responsible for managing 5 teams: enterprise sales, account management, deal desk, sales enablement and the RocketFuel thought leadership institute.• Published thought leadership on "The Future of Programmatic”" for Banking, Retail, and Telecommunications to increase revenue from new logo and existing clients. -
Senior Director, Enterprise Sales Strategy, Solutions Marketing And Sales EnablementRocket Fuel Inc. Sep 2014 - Aug 2016Redwood City, Ca, Us• Led sales enablement team of 15 aimed at accelerating sales and increasing sales productivity.• Delivered sales GTM plans and quotas working with sales leadership team.• Deployed role-based training programs using the Challenger sales methodology to improve sales productivity.• Designed and managed 24 sales acceleration events for prospects and clients to develop innovation roadmaps to improve their campaign performance.
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Rvp, Enterprise Sales And Account Management ([X+1] Acquired By Rocket Fuel)Rocket Fuel Inc. Jan 2012 - Sep 2014Redwood City, Ca, Us• Recruited by the CEO to accelerate new logo revenue and client growth for F500 clients.• Achieved $25M in DSP/DMP SaaS revenue that contributed to the sale of [x+1] to RocketFuel.• Led enterprise sales, account management and sales engineering teams.• Led RFI/RFP proposal management by coordinating enterprise sales, sales engineering, and account management teams.
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PresidentReprise Digital Mar 2011 - Dec 2011New York, Ny, Us• Recruited by CEO of IPG Mediabrands to rapidly scale the programmatic trading desk solutions across UM and Initiative clients.• Delivered $10M in sales of programmatic media buying and measurement on new and existing accounts.• Scaled and managed 6-person sales team and drove 40% YoY sales growth.• Responsible for Human Resources, finance, consulting, sales and account management teams. -
Head Of Consumer Marketing For Bloomberg.Com And Businessweek.ComBloomberg Apr 2010 - Mar 2011New York, Ny, Us• Recruited by the CMO of Bloomberg to drive subscription and ad sales for Bloomberg.com and Businessweek.com• Exceeded revenue targets by 28% through social media programs and content syndication deals driving traffic to bloomberg.com and businessweek.com.• Developed new product and pricing packages which increased ad sales by 12%.• Developed Bloomberg.com positioning/messaging and launched $26MM ad campaign to strengthen its position in the news media landscape. -
Senior Partner, Na & Emea Client PartnershipsOgilvy Aug 2004 - Apr 2010New York, Ny, Us• Recruited by the EVP of accounts to lead media strategy, services delivery, and client management on IBM, CISCO, and other F500 clients.• Scaled and managed 12-person media planning and delivery team.• Achieved 35% YoY growth in media campaign management focused on Ogilvy's largest global accounts. -
Senior Director Client PartnershipsModem Media 1999 - 2004• Managed large-scale client relationships and services delivery.• Closed $20M in contracts that included media planning/buying and website designacross IBM, Delta Airlines, Citibank.• Achieved a 35% YoY revenue growth in agency services.• Directed a 30-person agency team across account, creative and media.
John Anagnost Skills
John Anagnost Education Details
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University Of Illinois ChicagoEngineering
Frequently Asked Questions about John Anagnost
What company does John Anagnost work for?
John Anagnost works for Publicis Groupe
What is John Anagnost's role at the current company?
John Anagnost's current role is VP, Sales, Platform and Data Solutions.
What is John Anagnost's email address?
John Anagnost's email address is ja****@****inc.com
What schools did John Anagnost attend?
John Anagnost attended University Of Illinois Chicago.
What skills is John Anagnost known for?
John Anagnost has skills like Digital Marketing, Digital Media, Marketing Strategy, Direct Marketing, Account Management, Online Marketing, New Business Development, Online Advertising, Advertising, Integrated Marketing, Business Development, Digital Strategy.
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