As the Director of eCommerce for Contixo, I lead the strategy and operations that have driven a consistent 20% year-over-year growth. My role encompasses optimizing sales across major online platforms, including Amazon FBA and Walmart, while managing a talented team of 10. Together, we oversee all aspects of content management, social media (Instagram, TikTok, Facebook), business development, and customer service.In this position, I develop and implement effective PPC campaigns, enhance product listings, and create compelling brand content to maximize online sales. I also manage the day-to-day eCommerce activities, from product research and inventory management to ensuring top-tier customer service. Collaboration with cross-functional teams is essential to our success, ensuring that our eCommerce initiatives are seamlessly executed and aligned with broader business goals. Regular reporting to senior management on performance, revenue growth, ROI, and strategic recommendations is a key part of my responsibilities, enabling us to stay ahead in a competitive market.

As an E-commerce Brand Manager, I excel in driving brand growth and enhancing online customer experiences. My expertise spans digital marketing, data analytics, and strategic planning, allowing me to elevate e-commerce brands to new heights. I specialize in crafting brand strategies, executing digital marketing campaigns, managing product lifecycles, and optimizing customer experiences. With a data-driven approach and strong leadership skills, I consistently deliver results that exceed business objectives, boost brand presence, and drive revenue growth. I'm passionate about innovation and dedicated to leading e-commerce brands to success.

At DWK Corporation, I led a team of 5 in driving significant growth for our e-commerce and wholesale B2B channels, specializing in home decor products. During my tenure, I successfully launched Amazon FBA, which contributed to a remarkable 61% increase in sales. My role involved overseeing daily operations, optimizing product listings, and implementing strategic initiatives to enhance our market presence. Through focused leadership and a commitment to excellence, I played a key role in scaling the business and ensuring sustained growth in a competitive market.

During my six-year tenure at MVP Sports, I played a pivotal role in the company’s growth and success in the highly competitive e-commerce landscape. I began my journey in 2014 as a Product Lister, where I developed a keen eye for detail and a deep understanding of marketplace dynamics. My dedication and passion for the industry led to a promotion to Catalog Manager, where I oversaw the optimization of product listings across multiple platforms, including Amazon FBA, Vendor, Walmart Seller Central, and eBay.As Head of Operations, I worked closely with the owners to streamline operations, enhance supply chain efficiency, and drive sales growth. I was instrumental in scaling the business, managing inventory, and ensuring that our offerings in shoes and apparel consistently met market demands. My ability to adapt and lead in a fast-paced environment was key to our success, allowing MVP Sports to thrive in a competitive market.

I served as a Field Artillery Surveyor in the U.S. Army, where I played a crucial role in ensuring the accuracy and effectiveness of artillery operations. During my deployment to Taji, Iraq, in 2005, I supported Operation Iraqi Freedom (OIF) and Operation Enduring Freedom (OEF). My responsibilities included conducting precise surveys, calculating coordinates, and providing vital data to ensure the accuracy of artillery fire. This experience honed my skills in precision, teamwork, and leadership under high-pressure conditions, contributing to mission success in a challenging and dynamic environment.