• Transformed a luxury catalog into an award-winning, consumer focused brand experience• Lead omni-channel retail transformation across all consumer touch points• Responsible for the launch of two flagship brick & mortar stores in under 6 months• Strategic partner for all marketing initiatives including web, D2C, in-store events, print, and PR• Creation and activation of $1M marketing budget across 6 stores• Responsible for Product Merchandising, Inventory Management • Strategic partner for go-to-market seasonal planning as well as new brand platform• Oversee all store ops and P&L for 2 flagship showrooms and 6 outlet stores• Redirect business model of Contract Furniture revenue stream• Creation of a robust To the Trade program in stores and through Customer Service

• Restructured firm client portfolio to include luxury and upper bridge apparel, watch and jewelry brands in both US and International markets adding an additional 30% to the revenue stream• Created a high functioning team of interior, industrial, and graphic designers• Responsible for the update of the firm’s brand identity across all points of contact• Responsible for all marketing strategy and execution • Lead a team of ten Account Executives each holding up to $10M in their portfolios

• Responsible for 61% increase in revenue via expansion of the Watch, Writing Instrument and Optical markets and development of shop-in-shop programs across multiple categories.• Responsible for product sourcing in Europe and Asia Pacific regions• Brand development of emerging brands and the relaunch of the internal brand identity• Lead sales and marketing team to become growth driven to develop higher revenue streams• Partnered with all key business functions to drive product development, sales and marketing initiatives both internally and to be proper brand stewards for our clients

• Managed a 4 state, 97 store, $107M territory in the Midwest • Consistent placement within top 2 or 3 Regions• Responsible for all store ops, P&L, HR and marketing• Launched field Visual Merchandising Roadmap training program resulting in more concise and cohesive story telling at Magalog launch and through sell down of collections improving sell through and reducing the need for large transfers• Created product and visual merchandising standards resulting in the strengthening of merchant based thinking within the District Management field.

Escalated annual revenues by broadening business segments to include creative services, outdoor retail, optical and apparel merchandising elements, maximizing networking, referrals, cold calls, staff development and international sales presentations. Select Achievements:• Successful development of Luxury focused business with increased sales revenue in excess of 300% now including display, fixturing and packaging segments.• Development of overall Chippenhook outward branding including sales training, assist in the redirection of web presence, marketing collateral and tradeshow booths.• Retail analysis and development of 'Retail Crawl' program to discuss trends in merchandising and brand identity• Supervision of 3 additional senior level account executives and support staff of 4.• Strategic Consulting, including business plan & sales strategy development Consumer Brands and beyond.• Deepened the skills and expertise of design, marketing, and executive staff through continual training and mentoring. • Styled photo shoots as Creative Director while fulfilling PR objectives through expert campaign management.

Board member, Committee Chair/Co-Chair, Toast to Life

• Concepted and launched product training program resulting in an elevated understanding of the Luxury Timepieces increasing penetration by 28% in the Southeast. • Managed marketing communication strategy resulting in improved exposure for collectors pieces, corporate partnerships and relationship with 3 Embassies. • Created a new inventory system resulting in a stable in stock, never out of stock policy.

Presidents Club multiple years for overall performance. Staff retention and development to promotion of several store managers to DM and future Regional positions. Corporate Floor-set District, Visual trainer, change maker known for turn around and control of troubled shrink districts and stores. Recruiter for multiple Regional Vice Presidents of District Managers outside of own territories.