John Boettcher Email & Phone Number

Texas, United States

Reykjavik, Is, Is

Taking advantage of oneworld's global footprint to expand the alliance beyond traditional airline membership to unique relationships with other enterprises in travel and travel-related industries as well as consumer industries with the goal of making the customer's travel experience more efficient, enjoyable and more productive.

Oversee the Commercial activities and Membership acquisition activities of the oneworld alliance. Since joining oneworld Management Company:- Developed and launched new brand identity (Travel Bright)- Revamped Alliance Sales program to be more customer-centric, resulting in 10% annual growth- Redeveloped and relaunched market research program- Developed new SME product launched in December 2019- Developed new membership category and recruited/implemented first member (more to come)- Recruited first new Shareholder member in six years and first member based on Africa continent- Served as acting CFO and Corporate Secretary while simultaneously fulfilling above role

Dallas-Fort Worth, Texas, Us

Develop and lead a team of 15 business development professionals. Coordinate and expand American Airlines’ partner activities in Europe, Middle East, Africa and India, from basic interline financial agreements to joint business ventures generating $1.75 billion of incremental revenue. Also manage American Airlines’participation in the oneworld global airline alliance consisting of 15 of the world’s premier airlines and over $100 billion of revenue. Key Accomplishments:1. Designed the financial structure that serves as a template for all of American Airlines’ multi-billion dollar international joint business venturesa. Led negotiations and implementation of the largest joint business, the $12B Transatlantic Joint Business with British Airways, Iberia and Finnairb. Led integration and implementation of $15 billion carrier, US Airways, into oneworld and their international operations into the Transatlantic Joint Businessc. Oversee Transatlantic strategy and designed a structure for smaller carriers to enter the Transatlantic Joint Business2. Developed the growth strategy for oneworld that added five carriers and over $30 billion in revenue to the alliance. Presently guiding the next five-year strategy.3. Established a profitable Middle East strategy for American Airlines, generating over $100 million of annual revenue without the benefit of American Airlines operating flights in the market

Dallas-Fort Worth, Texas, Us

Led a staff of 40 professionals directing American Airlines’ Marketing, Customer Service, Operations and Indirect purchasing & supply chain management functions covering $1.2 billion in annual spend Key Accomplishments:1. Held inflation in check and further reduced costs by $20-$30 million each year on a $1.2 billion base2. Developed dynamic supply chain mapping: The department became industry leader in this practice3. Launched incremental revenue and cost savings strategies: SkyCap revenue($15M), Maintenance, Repairs & Operation-“MRO”(15-18% in each category), centralized cargo trucking sourcing(10% savings and increased reliability), initiated inflight & Admirals Club merchandising(now greater than $10M annually)4. Reorganized and rebuilt department to attract higher quality staff and reduced turnover from over 30% to single digits with most of the remaining turnover to other American Airlines departments5. Restructured departmental recruiting program and positioned American Airlines Purchasing as the most successful recruiter at Texas Christian University

Dallas-Fort Worth, Texas, Us

Led a staff of over 20 MBAs in charge of corporate Financial Planning & Analysis functions, including the $20B corporate operating plan, $2B capital plan and funding approval, short-term financial forecast, five-year plan, and transfer pricing. Coordinated with creditors, labor unions and Wall Street analysts during and after restructuring. Key Accomplishments:1. Led financial restructuring design, including long-term plan, capital structure, employee equity participation and profit sharing2. Created an integrated five-year planning and comprehensive capital structure model (income statement, cash flows and balance sheet) that become the core of all strategic and capital structure decisions3. Redesigned and streamlined American Airlines/American Eagle internal company transfer pricing thus saving headcount in staff organizations around the company4. Restructured the short-term financial forecast process, improving accuracy by 75%5. Initiated Continuous Cost Improvement program, including stretch goals, SWAT teams and scorecard, saving over $2.5 billion annually

Dallas-Fort Worth, Texas, Us

Financial and strategic lead as well as Chief of Staff to Vice President of Global sales of a then $20 billion-plus airline. Led a team of 70 professionals overseeing Strategic & Tactical Sales/Network Analysis, Account Analysis, e-Commerce, Controller, Sales Training & Communication, Contract Processing, and Sales Technology groups. Key Accomplishments:1. Designed, planned, and executed American Airlines’ EveryFare(SM) program, saving over $60 million annually2. Coordinated launch of American Connection/AX regional airline code on behalf of Sales, representing over $100 million in annual revenue in the midwest3. Implemented two industry-wide base commission cuts and replaced with targeted agency incentives, reducing commission costs by over $50 million annually4. Led the Sales Training group to be named Top 100 training group by Training Magazine

Dallas-Fort Worth, Texas, Us

Reporting to the Treasurer and CFO, managed all merger, acquisition and divestiture strategy and activities for American Airlines’ parent, AMR Corporation. Key Accomplishments:1. Launched unsolicited bid for Air Canada($6 billion in revenue) in coordination with Onex Corporation2. Led divestiture of AMR’s non-core business units: AMR Combs, AMR Services and TeleService Resources3. Acquired Business Express Airlines 4. Made equity investments in Aerolineas Argentinas and Iberia Airlines

Ca

Reporting to CFO, created a centralized Planning & Analysis department. Also responsible for IT function and outsourced services. Key Accomplishments:1. Developed restructuring plan and revised capital structure, resulting in one of biggest aviation turnarounds in 19972. Partnered with Treasury to negotiate debt restructuring with creditors3. Explained and sold Canadian’s restructuring plan and forward strategy to Investment Analysts4. Defined and monitored Canadian's post-restructuring strategy and route profitability improvement5. Initiated and coordinated Canadian’s $100M post-restructuring Continuous Cost Improvement program

Dallas-Fort Worth, Texas, Us

Led a staff of over 250 employees who executed Corporate Refunds, Interline Accounting, Credit Card Processing, Universal Air Travel Plan(UATP) Operations, and Travel Agency Customer Service/Audits/Collections & Risk Management. Led industry in proactively refunding the Federal Transportation Tax. Implemented first travel agency commission cap. Reduced bad debt in all major areas.

Developed long term strategy, financial structure and financial team for startup organization – 200 employees company wide, ten in finance and purchasing

Bsba, Marketing

Mba, Finance