John Bohrer Email & Phone Number

New Haven, Connecticut

Stamford, Ct

-Manage total end-to-end production & delivery of point-of-sale requirements for beverage industry clients Johnnie Walker, Crown Royal, Buchanan's and Single Malts.-Maintain day-to-day project tracker, working with internal and external stakeholders ensuring all sign-offs and deadlines are met.-Participate in proactive innovation to develop and maintain business relationships, improve product knowledge and identify opportunities to increase sales.-Analyze management information, financial and sales reports to ensure achievement of objectives and budget.

Shelton, Ct

-Responsible for both the digital print advertising, campaign deployment and marketing collateral development of new product introductions on the global scale. -Enhance the company website with the addition of new product pages and modification of existing ones. Transcribe and support the logistics of video shoots and webinars and manage communication with vendors and translation agencies. -Substantial experience with Salesforce.com creating and executing lead generation campaigns, analyzing metrics and reporting marketing qualified leads to sales. Enrich the social media presence of PerkinElmer on LinkedIn, Facebook and YouTube with the development, editing and promotion of effective marketing content.

-Productively drove the creative process for a personal care industry leader, developing and distributing product packaging, catalogs, promotional in-store displays, posters, and additional advertising for partners such as ULTA Beauty, ELLE, Target, Walgreens, Walmart, and CVS. In addition, expeditiously maintained the development and launching of landing pages, videos, and supplementary web merchandising initiatives.-In an agency setting, built strong client relationships by providing day-to-day status updates and solutions to complex project-related issues. Efficiently collaborated with all levels within the organization, as well as third-party vendors, to ensure clients’ needs were met both on time and within budget for at least 20 projects per month.-Achieved recognition from the heads of both the Marketing and Public Relations divisions for the creation of an innovative “leave-behind” brochure successfully received at the 2011 National Association of Chain Drug Stores (NACDS) trade show, and numerous consecutive promotional events for the ELLE brand.

-Working directly under the CEO, for a company of 10 employees, provided exceptional client service by fostering the budgeting, proposing, manufacturing and invoicing for up to 15 custom luxury brand watch (i.e. Breitling, Tag Heuer, Patek Phillippe, and Ebel) displays per month, as well as organizing both the deliveries and installations in numerous retail locations nationwide.-Directed the creation, development and implementation of 25 advertising materials per month, on average, including billboards, print ads, and store window displays for exclusive multi-client events.

Executed direct marketing and media campaigns (i.e. mailings, print ads, and FSI) for the Danbury Mint (including MLB, the NCAA, the NFL, WWE, Disney, Peanuts, Ford and Pillsbury licensed products). Secured licensing approvals, and effectively oversaw product ordering and sample inspection, resulting in timely order capture and fulfillment, increased customer satisfaction and enhanced business relationships with overseas vendors. Brought on as a Marketing Assistant, and promoted to Marketing Associate within the first two years of employment.

Stamford, Ct

-Supported the Sales team to coordinate presentations that promoted new pharmaceutical advances in the health care industry, by planning-out the successful execution of approximately a dozen events per month. Provided superior attention to detail for all guest speaker needs, ranging from travel arrangements, hotel stay, car service, and presentation requirements. Negotiated the honorarium fee for physicians, and reconciled post-presentation invoices.

Stamford, Ct

-Assisted Buyer in the coordination of the ideal product mix for two key divisions. Worked closely with the Senior Merchandising Manager, aiding in the procurement of reports for trend analysis. Generated purchase orders, per Buyer's request, and followed-up with customs brokers to ensure the timely delivery of goods.

Bachelor'S Degree, Marketing

Activities and Societies: Hall Council Majored in Business Administration, with a concentration in Marketing.

High School Diploma, General Studies

Activities and Societies: Reach Out Volunteer Program, Annual TCHS Health Fair, Honor Roll