John Bothwell, Ph.D. Email & Phone Number

Florida, United States

Focus Southwest Florida. Punta Gorda Cape Coral Fort Meyers Naples North Port Port Charlotte

The Bothwell Group (TBG) is a leader in cultural transformation helping businesses and individuals transcend by providing expert management and sales consultation. Through a proven communications planning process, TBG provides CEOs and C-Level Sales and Marketing Directors with the leadership and guidance needed to develop optimum and strategic business models. TBG offers bona fide expertise in serving manufacturing companies, distributors, medical, financial service, and professional service firms. ► Consulted and coached senior management with focus on business development strategies, which have garnered a minimum sales growth rate of 25% annually.► Grew average clients business 30% a year and increased EBIT by an average of 7%.► Managed two-year $500,000 project, which entailed selecting a sales automation supplier, and included the design and implementation of sales automation system for 13 company divisions and 100 salespeople. Project resulted in reduced proposal time from days to minutes, increased margins, and managed the sales pipeline in real time.► Developed a selling system for client with 14 discrete product lines that integrated and supported existing culture. The created value pipeline of goods and services system emphasized value and added high margin solutions resulting in two years of back to back record sales and increased margins. ► Created and executed a direct marketing campaign that averaged a response rate of over 4%. Designed lead generation program where leads were qualified using a specially trained inside person before moving to the account manager. 80% of the leads resulted in an appointment for the sales department.► Consulted with middle market clients on how to best convert company features and benefits so that they alleviate client fears and dissatisfaction. Conversions lead to annual sales growth averaging over 30% within the targeted segment.

Punta Gorda, Florida Area

Twinsburg, Ohio

Collaborated with distributor partners to close major accounts and develop a presence in niche vertical markets. Created a proactive customer service team and grew the distribution base. Traveled extensively nationally and internationally attending annual distributor meetings. Developed a sales training program for distributor quarterly on technical application, and on how to sell. ► Focused on new vertical markets for SSP and its distributors in the area of Shale Oil and Gas, and CNG. Including the development of an expanded product offering and channels to market.► Grew sales organically over 32% year one with an increase in margins of 3%, while reducing direct sales expense as a percentage of sales.► Developed a Client Resource Management (CRM) system utilizing existing back office software and created forms in Excel that could be updated in real time. ► Implemented annual distributor meetings with a focus on improving distributor communications and business planning. ► Instituted quarterly three-day distributor training seminars to improve communication on the technical aspects of the products, with emphasis on application engineering, and competitive selling strategies.► Trained the customer service associates to become certified Inside Sales Professionals, joining the ISP national association.► Refined SSP’s product training utilizing BrainX technology to enhance the product knowledge of internal staff and distributors.► Designed a monthly WebEx technical application training for ISP & CSR, which was also used as a technical “Sales Meeting in a box” for distributors.► Created a Go To Market Sales & Marketing Plan utilizing the teams input focusing on increasing sales and margins. Developed over all department operational and associate development annual business plan, plus 2-year and 5-year plan.

Gosiger, Inc. a family owned machine tool distributor with 13 offices covering the east and west coasts as well as Florida. ► Managed, coached, trained, and mentored 13 division presidents, 8 sales managers and 100 salespeople.► Achieved record sales 2006 and 2007, with increased margins in years 2007 and 2008 with average value of a sale increased in 2008 by 20% and total sales for the year above average.► Managed the process of selecting, designing, and implementing a sales automation system which reduced the time to create proposals from days to minutes and increased margins 3%, and managed the sales pipeline in real time.► Developed a selling system to support the culture of the business and weaved the system into the fabric of the company.► Created and implemented a direct marketing campaign resulting in an averaged response rate of over 4%, with 80% of the leads resulting in an in person meeting.

Established a North American office and a joint venture with an Italian manufacturer of forging equipment. ► Formed and managed an extensive sales, engineering, service and installation organization to cover the continental U.S., Canada and Mexico.► Developed resources and systems to facilitate delivery of engineering, customer service, product and sales support.