John Busby Email & Phone Number

I run a boutique consultancy focused upon software-tech and bio-tech companies that have complex products and services whose customers have intricate buying processes. I help Investors, Boards and Senior Leadership Teams improve the effectiveness and efficiency of their revenue generation teams and delivery operations. Our clients encompass Quoted Companies and early stage Private Equity and VC funded operations.The key performance indicators I help my clients improve include:• Forecasting de-risking, predictability and accuracy by measuring Actual-to-Ideal Pipeline Ratios in terms of Value, Velocity and Opportunity Qualification;• Pipeline value, volume and velocity; • Building Equity value; • EPS; • EBITDA; • Revenue growth, • Shortening the time to Revenue Recognition; • CAGR;• COGS; • Opportunity qualification and disqualification; • Close ratios;• Defining the Ideal-Customer-Profile (ICP) and Developing Messaging that engages the Senior Leadership Teams (SLT) of their Prospects; • Developing, as opposed to managing, their Key Accounts;• Assess their Sales Team’s Skills to identify and acquire/develop high performance competencies.• Number of sales people making target;Help is delivered either as a Consultancy Engagement or by taking an Interim Executive accountable role as part of your Board or Senior Leadership Team in either an executive or non-executive capacity.Feel free to contact me with opportunities where you think my experience and / or my network can be of help to you. Contact me now if you would like to arrange an initial conversation to discuss you and your situation.See my information under Contact Details above.

Listed skills include New Business Development, Management, Sales Management, Solution Selling, and 34 others.

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  Kingston College

  Management, Sales&Marketing, Operations