In my present role, I actively lead development and implementation of our clients' core vision for digital products and content initiatives. I am responsible for overseeing creation of creative products and software; producing icons, brand guidelines, and documents as client creative lead. I also create and oversee the look and feel of all internal web, desktop, and mobile apps.Additionally, I educate C Suite, VPs, sales, clients, and business partners regarding emerging technology. In close collaboration with business development as part of our consultive sales process, I work to answer RFPs, define project scope, and ultimately deliver for clients.In this role, I have accomplished:Spearheaded redevelopment of UX/UI for NHL, USGA, and USTA data collection applications and web services.Guided teams of designers, technologists, programmers, and strategists across multiple international locations. Engaging in visual storytelling using live realtime data sources.Played key role as creative director on Masters tournament broadcast graphics for CBS/ANGC.Drove deployment of broadcast, live event, and experiential design projects at global level.Developed realtime AR and VR graphics workflows using Unreal Engine and other game engine software.

In my former role, I proficiently developed team to analyze sports data for engaging and entertaining live event guests. I was able to lead creative and development staff on projects established across multiple divisions. I also directed live video productions for internal/client projects as well as improved knowledge transfer across regions through creation of case studies.My achievements for this role have included the following:Generated "Next Gen" stat content for NFL broadcasters through implementation of RFID player tracking technology.Led integration of social media content into broadcast, stadium production, and augmented reality for first time.Delivered creative direction for virtual set and AR projects for Revolt TV, Tennis Channel, and UFC Ahora.Partnered with NHL for creating new immersive fan experience at NHL Draft.

As a Technical Creative Director, I oversaw management of all creative new business initiatives by coordinating with VP of business development. I acted as UI and UX lead for creation of IDS desktop and mobile software products.Moreover, I designed content and acted as Creative Director for debut of UFC broadcast stat graphics.My track record in this role includes the following:Gained recognition by representing company in partner booths at NAB (US) and IBC (Europe) conferences.Successfully developed iOS apps for clients such as NYC Marathon and IB by networking with developers.Collaborated with Crossfit Games developing competition formats and enhancing fan experience.Served as lead real-time software developer on Tennis Channel 3d US Open Virtual Set.

Expanded Brainstorm 3d use to more company services, established best practices Mentored creative staff and ensured that work was up to current standardsDeveloped new products and content for broadcast and videowall clients

Working with internal clients and government agencies, I produced content for print, online and broadcast. The majority of my projects allowed me to write and direct television commercials for the city. Several PSAs I created won multiple awards and, proudly, one received the most complaints of any PSA in the history of the city's customer service telephone line.

Part of a team focused on working with new technologies and delivery mechanisms. Developed projects for CD ROM, Web, DVD and broadcast deployment.Helped create solutions for interactive tv set top box deployment.Working in the world of video compression, I delivered content for dozens of film studios and record labels and developed a streaming media workflow for live events.