John Macfarlane
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John Macfarlane Email & Phone Number

Establishment Lead at The Magnum Ice Cream Company
Location: Horsham, England, United Kingdom 22 work roles 2 schools
1 work email found @unilever.com LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Role
Establishment Lead
Location
Horsham, England, United Kingdom
Company size

Who is John Macfarlane? Overview

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John Macfarlane is listed as Establishment Lead at The Magnum Ice Cream Company, a company with 5 employees, based in Horsham, England, United Kingdom. AeroLeads shows a work email signal at unilever.com and a matched LinkedIn profile for John Macfarlane.

John Macfarlane previously worked as Commercial Projects Change Director at General Mills and Transformation Leader, Consultant, Coach, Commercial/Sales Leader at Saje Consulting. John Macfarlane holds Ba (Hons) Degree, History And Politics from Newcastle University.

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{first}.{last}@unilever.com
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Profile bio

About John Macfarlane

I get stuff done for clients and businesses through my extensive experience in the Consumer Goods industry as a Consultant, Leader of Sales Teams, Project Teams and as a leader of Change.My expertise lies in delivering Change by finding the Why and the What for the people involved in delivering the change. I can quickly understand Client’s needs and develop pragmatic and implementable solutions that drive growth and ROI. I use my experience in Revenue Management to encourage an investment mindset and culture, with a particular focus on promotions and investments with customers. I understand how retailers and customers work and build Customer Business Plans, Processes and ways of working that improve the effectiveness of Clients’ business and relationships with Customers. I am an accredited and practicing Executive Coach with a Practitioner Diploma and accreditation from the AOEC (Academy of Executive Coaching), working with industry leaders across multiple categories. I also build capabilities in Commercial and Sales teams enabling the solutions he develops to stick, by improving the overall capability of Client’s teams.Prior ExperienceI have just completed a near 3 year Contract with Unilever where I delivered a multi £m digital transformation project delivering an integrated Customer Business Planning System and an outsourced operational sales set of processes. Prior to that I was a Partner at The Partnering Group, a Global Consultancy focused on helping Suppliers and Retailers build growth solutions where I helped Clients in Customer Development and Growth Strategy projects, Category Vision development, Training and Revenue Management.I previously spent 27 years with Unilever in senior Sales and Marketing leadership roles. I was a Director in the Global Revenue Management team focussing on Promotions and Customer Investment. I led the Customer Development Operations (MS&P) team in the UK for many years developing Revenue Management solutions, key Customer Development processes and building the capability of the UK Sales team. I also led the Convenience Channel in the UK and worked with most of the leading retailers in the UK as a Customer Director. Experienced Non Executive Director serving on the GS1 UK Supervisory Board for 7 years.Insightful and thoughtful with an authentic approach that quickly builds trust in others and with a pragmatic approach that makes things happen.My e mail address is macfarlanes86@gmail.com if you want to get in touch directly.

Listed skills include Fmcg, Customer Insight, Shopper Marketing, Business Strategy, and 28 others.

Current workplace

John Macfarlane's current company

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The Magnum Ice Cream Company
The Magnum Ice Cream Company
Establishment Lead
Horsham, GB
Employees
5
AeroLeads page
22 roles · 19 years

John Macfarlane work experience

A career timeline built from the work history available for this profile.

Commercial Projects Change Director

Current

Minneapolis, Minnesota, US

Apr 2024 - Present

Transformation Leader, Consultant, Coach, Commercial/Sales Leader

Current

San Jose, CA, US

Jan 2024 - Present

Consultant/Coach/Team Facilitator/Trainer

Current
Saje Coaching And Consulting

Building a portfolio to help Businesses and Individuals build their effectiveness and capability through my experience in Consulting and Commercial roles with Unilever and my skills in coaching and team facilitation.Associate ConsultingCoachingTeam BuildingTraining

Feb 2020 - Present

Digital Transformation Director

Blackfriars, London, GB

Leading the Integrated Operations transformation for Customer Development in the UK.Delivering process, systems and people changes across the UK business as part of a Global Integrated Operations Project.

Mar 2021 - Jan 2024

Partner

Cincinnati, Ohio, US

Consultant and Partner - working globally in Revenue Management, Customer Development, Category Leadership, Organisational Design and Transformation, Talent Development, Executive Coaching

May 2020 - Mar 2021

Director Of Consulting

London, London, GB

  • An International boutique Consultancy specializing in Sales and Commercial Management and Strategy including Revenue Management, Customer Pricing and Terms, Promotion Optimisation, Training and growth strategy.
  • Associate Consultant building business with Clients, understanding needs and developing solutions based on those needs to create joint value with their Customers.
  • Developed 3-5 year Growth Strategies with prioritized where to play and how to win value creation drivers for key FMCG Clients
  • Built and delivered Execution training module for global blue chip food business in the UK including e learning and workshop training modules
  • Delivered over 30 Sellex Sales Academy training workshops including Selling, Selling Mindset, Negotiating, Presenting, Revenue Management, Category Selling, Account Management and Coaching for key clients with 90%+.
  • Designed and delivered bespoke training solutions to meet the needs of clients in account management, category selling, influencing and resilience
Mar 2018 - Feb 2020

Global Net Revenue Management Director

Blackfriars, London, GB

Build the global process, capability and strategy to deliver Revenue growth focusing on Promotion Evaluation/Optimisation and Customer Investment/Trade Terms. Part of the Global Net Revenue Management Team at Unilever. - Developed playbooks, training, driving actions and improvements from country teams and sharing best practice to develop the capability of.

Sep 2016 - Oct 2017

Customer Development Operations And Pmo Director

Blackfriars, London, GB

Sales Operations and Project Management/Change leader for the Unilever UK Customer Development team of 350 people. Training, Strategy, Systems, Reporting, Sales Process and Customer Team support. - Led a Transformation programme to improve the effectiveness and capability of the Sales team successfully leading the Change and Project Management for multiple.

Jan 2015 - Aug 2016

Customer Director Convenience Channel

Blackfriars, London, GB

Built and led the new Convenience team at Unilever incorporating all Convenience Customers - Multiples, Co-op, Wholesale, Independents and Symbols. Leading a team of 46 to develop the Convenience Channel- Built a new Convenience Strategy and developed tactics to meet the convenience shopper trend opportunity including delivering pack size and case size.

Jan 2013 - Dec 2014

Integration Director

Blackfriars, London, GB

Led the European Integration of Alberto Culver into Unilever, a £140m business- Built and led a cross functional team that successfully integrated the People, Systems, Processes and ways of working of Alberto Culver into Unilever.- Delivered a highly complex integration on time retaining key talent, integrating customers and delivering savings. New team.

Jan 2011 - Dec 2012

Customer Development Operations Director

Blackfriars, London, GB

Built and led a team of experts responsible for Sales Operations, 3rd Party Field Sales, Training, Promotional Evaluation and Strategy and Customer Trading Terms development- Led and delivered 'Win with Customers' Strategy and Capability programme with McKinsey including Promotion Evaluation and Optimisation which delivered €20m profit improvement in Year.

Jan 2007 - Dec 2010

Business Development Director

Blackfriars, London, GB

Operations, Strategy and Planning for Unilever Customer Development team and Customer Director for the Discounters Channel in the Home and Personal Care Division delivering +10% growth.

Jun 2005 - Dec 2006

Brand Building Director

Blackfriars, London, GB

Leading the Marketing team for Unilever's Hair brands with full P&L responsibility. Developed Brand and Category strategy, NPD launches, Media Strategy and Brand Advertising and activation.

Jan 2004 - Jun 2005

Customer Director

Blackfriars, London, GB

Customer Director for Morrisons and Safeway for Unilever's Home and Personal Care business, leading a large team of account managers, category manager and shopper marketing manager. Built strong Customer Relationships, delivered +5% growth, negotiated new trade terms.Lead HR for the Sales team including Training, Succession Planning, Career Development.

Jan 2001 - Dec 2003

Customer Director

Blackfriars, London, GB

Customer Director for Sainsbury and Safeway for Unilever's Personal Care Business. Leading a team of account managers developing joint business plans with senior customer contacts.

May 2000 - Jan 2001

Senior Business Development Manager

Blackfriars, London, GB

Business Development Manager for Asda/Wal Mart for Birds Eye Walls - Unilever's Frozen Food business. Development and adoption of Retail Link in the UK for Unilever. Account Management, Customer Relationships, Deliver sales targets

Sep 1998 - May 2000

Senior Business Development Manager

Blackfriars, London, GB

Account Manager for Tesco, Safeway and Waitrose for Unilever's Ice Cream business

Dec 1996 - Sep 1998

Customer Marketing Manager

Blackfriars, London, GB

Unilever's Frozen Ready Meals Business - Trade Marketing, Category Strategy and Operations, Promotional Strategy and Plan, In Store Activation programme, NPD launch

Oct 1994 - Dec 1996

National Account Manager

Blackfriars, London, GB

Account Manager for Asda, Iceland, Wm Low, Farm Foods, Netto, Shoprite

Jan 1993 - Oct 1994

Graduate Trainee - Ucmds

Blackfriars, London, GB

Unilever Graduate Trainee scheme - various placements including Account Management, Marketing, Field Sales

Sep 1990 - Dec 1993

Supervisory Board Member

Gs1

Brussels, BE

Non Executive Director for GS1 in the UK - not for profit organisation that develops Standards in the UK - Barcodes, EDI, Data Pools to enable efficient transactions in the supply chain. Supervisory Board, Audit and Risk Committee.Made Life Member of GS1 in 2015

2007 - Mar 2014
2 education records

John Macfarlane education

Ba (Hons) Degree, History And Politics

Newcastle University

Education record

Thomas Magnus, Newark
FAQ

Frequently asked questions about John Macfarlane

Quick answers generated from the profile data available on this page.

What company does John Macfarlane work for?

John Macfarlane works for The Magnum Ice Cream Company.

What is John Macfarlane's role at The Magnum Ice Cream Company?

John Macfarlane is listed as Establishment Lead at The Magnum Ice Cream Company.

What is John Macfarlane's email address?

AeroLeads has found 1 work email signal at @unilever.com for John Macfarlane at The Magnum Ice Cream Company.

Where is John Macfarlane based?

John Macfarlane is based in Horsham, England, United Kingdom while working with The Magnum Ice Cream Company.

What companies has John Macfarlane worked for?

John Macfarlane has worked for The Magnum Ice Cream Company, General Mills, Saje Consulting, Saje Coaching And Consulting, and Unilever.

Who are John Macfarlane's colleagues at The Magnum Ice Cream Company?

John Macfarlane's colleagues at The Magnum Ice Cream Company include Houda Houkad and Silvestre Cordero.

How can I contact John Macfarlane?

You can use AeroLeads to view verified contact signals for John Macfarlane at The Magnum Ice Cream Company, including work email, phone, and LinkedIn data when available.

What schools did John Macfarlane attend?

John Macfarlane holds Ba (Hons) Degree, History And Politics from Newcastle University.

What skills is John Macfarlane known for?

John Macfarlane is listed with skills including Fmcg, Customer Insight, Shopper Marketing, Business Strategy, Trade Marketing, Strategy, Sales Operations And Process, and Sales Training.

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