John Crandall Email and Phone Number
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I build strategic alliances to create new opportunities and generate sustained business results. I develop individuals, teams, and organizations in their ability to drive business outcomes with partners. ► Fifteen years of experience at HP in a $29B business, managing Microsoft, Adobe and Salesforce alliances.► Delivered over $11B in negotiated agreements ► Negotiated inbound and outbound licensing for software, technology, and intellectual property, as well as commercial partnership and go-to-market agreements.► Engaged Enterprise, SMB and Consumer product groups on delivering more business through strategic partnerships.► Effectively managed work cross functionally with Development, Marketing, Sales, Product Management, Engineering, and Legal to deliver on alliance objectives.► Built strong teams by leveraging each individual’s strengths and maximizing collaboration.► Created partner strategies and operational processes.► Entrusted to resolve business conflicts and escalations at highest organizational levels.► Piloted new GTM partner programs with Global System Integrators for HP Software Business.► Trusted advisor to senior executives bringing partner strategy, negotiation, conflict resolution, business growth and risk management across multiple business lines.I build relationships that weather the constant change in dynamic businesses. I maximize business opportunities and invest for the future. The people I work with appreciate that I am accurate in my assessment of business situations, positive in seeing the potential in every circumstance and focus on taking the next productive step regardless of its difficulty.John Crandall972-439-4587
Baylor University
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Business Development DirectorBaylor University Oct 2021 - PresentWaco, Texas, Us -
PartnerOptimum Business Advantage Oct 2014 - PresentFlower Mound, Texas, UsDriving insight in developing business relationships, partnerships, and strategic alliances that create value. Executive coaching on partnership strategy and formation that leads to successful outcomes. Mentoring on reframing conflict and obstacles to create productive next steps with partners. -
Partner - Tab North TexasThe Alternative Board (Worldwide) Mar 2018 - Oct 2021Denver, Colorado, UsConsulting and coaching for CEOs and business owners on building strong internal and external strategic relationships, go-to-market capabilities, business strategy and execution, operational processes, customer engagement and team development.Facilitation of business leaders in peer advisory groups to leverage diverse perspectives and experiences to create more strategic business options for their organizations. -
Senior ConsultantVantage Partners Oct 2016 - Feb 2018Boston, Ma, UsProviding consulting to clients on alliance strategy and tactics, alliance management, executive relationships, and creating new business opportunities. Vantage Partners is a recognized world leader in helping companies build lasting capabilities in the areas of negotiation and relationship management. -
Senior Vice President - General ManagerStreams Ministries International Nov 2014 - Nov 2016- Transitional leader reporting to board, managing organization after death of founder- Finance, operations, board relations, partner management, business development- Implemented Salesforce, SaaS infrastructure, new website, cost structure improvements
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Strategic Alliance DirectorHp May 2003 - Oct 2014Palo Alto, Ca, Us• Progressive responsibilities in managing key alliance partners• Responsible for managing across matrixed organization, through other business divisions and with corporate functions• Drove work with Microsoft, Adobe, and Salesforce on essential business projects, growth initiatives, innovation and GTM activities• Engaged multiple GSIs in GTM for software business• Facilitated collaboration across internal businesses with multiple partners• Created enduring relationships with partners to drive business success -
Strategic Alliance DirectorHp Oct 2012 - Sep 2014Palo Alto, Ca, UsHP Exstream Software Alliances and Partner Management - Partner Enablement, Internal Partners, Strategic Alliances, Technology Partners and GSIs (2012-2014)• Enabled 15% growth in new deals through partners with 60% reduced resources• Piloted Fee-for-Service program with global consultancy partner, replacing referral fees• Drove partner opportunity view into business investment and planning process
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Strategic Alliance Director (Salesforce)Hp Jul 2012 - Aug 2014Palo Alto, Ca, Us• Created strategic alignment and built plan for multiple Business, Technology and Marketing teams• Designed executive engagement, relationship mapping, and engagement cadence• Translated business interests between parties and connected key people between organizations• Negotiated favorable discounts and partner distribution terms for Salesforce technology
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Strategic Alliance Director (Adobe)Hp 2008 - 2012Palo Alto, Ca, Us• Created options for licensing Adobe technology to replace HP investments in imaging software• Renewed participation in Adobe events to generate awareness and partner goodwill• Created alignment and strategy across multiple internal groups to engage Adobe
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Strategic Alliance Director (Microsoft)Hp 2003 - 2012Palo Alto, Ca, Us• Responsible for business relationship with Microsoft for 29B+ Imaging and Printing Group (software integrations)• Facilitated executive engagement with Microsoft C-level stakeholders• Built governance process and cadence to manage partnerships across multiple groups• Worked across Consumer, SMB, Enterprise markets and technologies to create alliance opportunities• Negotiated inbound and outbound licensing for software, technology, and intellectual property, as well as commercial partnership and go-to-market agreements
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Strategic Alliance ManagerHp 2002 - 2003Palo Alto, Ca, UsManagement of strategic alliance with Microsoft• Collaborated with business leaders and legal team to develop effective partner strategies• Aligned divergent business and technical perspectives to enable partner engagement• Created engagement between contentious technology experts leading to issue resolution
John Crandall Skills
John Crandall Education Details
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Colorado State UniversityBachelor’S Degree -
Colorado State UniversityMaster Of Business Administration (M.B.A.)
Frequently Asked Questions about John Crandall
What company does John Crandall work for?
John Crandall works for Baylor University
What is John Crandall's role at the current company?
John Crandall's current role is Alliance Leadership & Innovation | Generating Increased Revenue, Capability, Traction | Advisor-Coach-Consultant.
What is John Crandall's email address?
John Crandall's email address is john.crandall@hp.com
What is John Crandall's direct phone number?
John Crandall's direct phone number is +181735*****
What schools did John Crandall attend?
John Crandall attended Colorado State University, Colorado State University.
What skills is John Crandall known for?
John Crandall has skills like Business Alliances, Strategic Partnerships, Strategic Alliances, Partner Management, Go To Market Strategy, Cloud Computing, Enterprise Software, Saas, Solution Selling, Cross Functional Team Leadership, Channel Partners, Professional Services.
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