Graphics And Web Specialist
Current- Research, develop, write code base and implement UI/UX design for company website and works with CEO to establish corporate branding specifications and goals- Manage all digital marketing initiatives including content development, search engine optimization and analytics. Duties include creating, editing and maintaining web content change request, updates and Google Battle pages- Execute email campaigns including design, HTML/CSS coding and analytics- Design and creation of large scale tradeshow booth graphics- Design and formatting of marketing materials in a variety of creative projects, including brochures/collateral, advertisements (print & electronic), direct mail, corporate identity- Utilize analytics tools (organic search engine optimization and Pay Per Click) to effectively report on progress and new marketing strategies- Works with Business Analyst and development team to design user interface updates and new product prototypes using html and CSS