The Short Origin Story of Aaron's Content Brewery[Written in rhyme, seemed a good idea at the time]Science Kid Back in the DayDug Into IT Along the WayFound a More Content LifeHere to Stay.It's all [Copy+Paste] with a Creative Twist Anyway ...#iHave Worked For:• A Publisher - Helps me Build + Run content engines that are agile, efficient & scalable in a pinch.• A Research & Advisory firm - Helps me Think + Work like an Analyst & play very well in Excel.• A Startup - Helps me whittle down what we do by asking "Why" until there's clear RoI.• A Lot of Scale-UPs - helps me triage a To-Do for efficiency, growth & thrifty tricks to weather life's licks.#iHave Worked On: • Content [eLearning | Blogs | Articles | Social Media | Video ...] • Collateral [Marketing & Sales Collateral | eLearning Automation Assets | Event Collateral ...] • Common Sense [Growth Marketing | eLearning/Training Automation (VILTs) | Branding | Creative Design ...] • Cookies [Website/UI/UX Design Planning & Management | Landing Pages | Webinars & Online Events ...] • Cake [https://www.facebook.com/caketrap]& anything we need to Brew that isn't half-baked.#iDoResearch + Strategy + Logical Reasoning forContent, Collateral, & Sales Pitch Seasoning withThe EQ & Charisma of B2C | The PC & Composure of B2B that'sAlways BS-Free* | Never BS Free**[*][**] Don't see the difference? You should definitely contact me.
Company 4 - Me
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Freelance Consultant — Growth Marketing, Automation & E-Learning/ViltsCompany 4 - Me Jul 2020 - PresentIndiaCoping With COVID, Making the Most of a Gig Economy.Working freelance with Start-UPs/Scale-UPs on:• B2X Growth Marketing• Performance Marketing• Branding & Messaging• Creative & Web Design• HubSpot/Automation Enablement• Sales Collateral/Enablement • Social Media Strategy• Video Content Marketing• WebSite/WebStore Optimization• e-Learning Automation (VILTs)• Instructional Design• Copywriting
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Sr. Marketing Manager — Brand, Growth Marketing, Sales Enablement, Elearning/Training AutomationCompany 3 - Rb Dec 2017 - Jul 2020IndiaGot a Start-UP gig from the grapevine — a contact that liked my previous work.Built the Growth Marketing, Automation & Sales Enablement functions from the ground up while doing things at warp speed. Responsibilities included:• Full-funnel Content + Growth + Performance Marketing• Sales Collateral & Automation Enablement• eLearning & Onboarding Automation Enablement• Rebranding, Positioning & Messaging• Website/Blog/MicroSite Design Planning & Management • Competitive/Competitor Intelligence Research• Business Intelligence Research• Team Building & Management
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Content Specialist — Digital Marketing, Learning & Training, Sales EnablementCompany 2 - Ar Apr 2015 - Dec 2017Cut my teeth with Content + Collateral+ Marketing for B2C/D2C; needed exp in B2B. Signed up with the most B2B company I could find. They insisted on wearing a tie, but I didn't mind.Learned the brass tacks of Digital Marketing & Lead Generation from an awesome A-team — They're still making magic together at the agency they founded - https://bit.ly/3kAmI1MDug into Full-funnel Marketing & Automation - liked it. Played with Creative Design - loved it.Responsibilities included:• Content Marketing & Strategy• Digital Marketing & Sales Enablement• Marketing & Sales Collateral• PR/External Media • Team Management• Learning & Training Enablement
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Sr. Commissioning Editor — Ebooks, E-Learning & ViltsCompany 1 - Pp Sep 2009 - Nov 2014United KingdomNeeded real-world-ready Tech Skills that weren't covered in the University syllabus. Figured I'd sign-up to up-skill & grow up (professionally speaking) with a publisher (free Tech eBooks, Yay!) to bridge that gap. Was also killing time till something serious in the software/tech sector (after Recession '08 - '09) opened up. Joined as a Content Editor, evolved into a Content Marketer.Worked predominantly on eBooks, e-Learning Videos, Learning Paths. Especially enjoyed prototyping new product lines for novel/new Self-service Virtual Learning & Training experiences using principles based on Instructional Design.Responsibilities included:Content StrategyPublishing & Print Media StrategyEditorial Calendar Planning & ManagementInstructional Designe-Learning & Training Automation [Web/LMS]Product Prototyping, Development & GTM StrategyTeam Management
Frequently Asked Questions about John D'Oh
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John D'Oh works for Company 4 - Me
What is John D'Oh's role at the current company?
John D'Oh's current role is Growth — For [StartUPs to Scale-UPs] — Through [Marketing | eLearning | Automation].
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