John Burton

John Burton Email and Phone Number

Director of Marketing and PR @ Timberline Lodge
Portland, OR, US
John Burton's Location
Portland, Oregon Metropolitan Area, United States
About John Burton

Sales and marketing leader focused on brand building, communication and P&L. Managed strategic planning, branding, global marketing efforts and new product development. Outreach and engagement with local, state and federal electeds plus agency partners, including but not limited to USFS, ODOT, WFLHD and Clackamas County. Specialties: Interactive strategy and implementation, brand building, global market planning, strategy development and tactical execution, website and e-marketing program development, P&L management, business team leader, building and mentoring empowered teams, demand generation, product line development and management.

John Burton's Current Company Details
Timberline Lodge

Timberline Lodge

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Director of Marketing and PR
Portland, OR, US
Employees:
188
John Burton Work Experience Details
  • Timberline Lodge
    Director Of Marketing And Pr
    Timberline Lodge
    Portland, Or, Us
  • Timberline Lodge
    Director Of Marketing & Pr
    Timberline Lodge Aug 2015 - Present
    Government Camp, Or
    * Responsible for all aspects of sales, marketing and public affairs.* Reporting directly to the President / Area Operator.* PNSAA Chair* www.powderalliance.com - Board of Advisors.* www.skioregon.org - Board of Directors.
  • Postano
    Director Of Business Development
    Postano Jan 2015 - Jul 2015
    Portland, Oregon Area
    Postano transforms how brands engage with fans. The Postano platform is a powerful aggregator, bringing together social media conversations and content streams from around the web. Our platform brings the conversation together in a single view for events, retail spaces, websites, mobile apps, and executive dashboards.* Creation of long-term value for Postano from customers, markets and relationships. Report directly to President and CEO.* Sales channel identification and development. Client engagement ranges from $10,000 - $250,000. * Development of client side marketing ROI models, value propositions and growth strategies.* Extensive experience in proposal response preparation, and pitching to C-Level, VP and Director level executives. *Lead multi-functional marketing producers, through creative, development, strategy, etc* Client list includes: Hilton Hotel Group, Kaiser Permanente, American Heart Association, Radisson Hotel Group
  • Blue Collar Agency
    Sales & Marketing Director
    Blue Collar Agency Jan 2012 - Jul 2014
    Hood River, Or
    Blue Collar is a full-service interactive advertising agency with a passion for creative work that is soulful, intelligent, imaginative, unique and provocative. Co-founded by three partners with over 40-years of collective creative and client service experience, Blue Collar offers a well-balanced suite of services to provide clients with a one-stop-shop for their interactive needs. Committed to staying small and nimble, Blue Collar is able to help clients gain a competitive advantage through quick response with blue collar work ethics and values. At its core, Blue Collar is a group of inspired and experienced thinkers, adventure seekers, look-insiders, tinkerers, and curious souls with a never-say-die creative drive to improve each and every day. For more information about Blue Collar, visit http://www.bluecollaragency.com.● Deliver client-side, highly technical, integrated digital sales and marketing solutions. Knowledge base includes: eCommerce, ERP integration, Mobile, Social Media, SEO, Application Development, Email Marketing, Analytics, etc.● Lead multi-functional website producers, including 3rd party vendors, through discovery process, creative, development, strategy, IT, etc.● Sales channel prospecting, identification, and development. Client engagement ranges from $75K - $400k.● Development of marketing / sales ROI models, value propositions and growth strategies.● Extensive experience in proposal response (both Government and private sector), preparation, presentation and pitch 30 - 50 times yearly to C-Level, VP and Director level executives.● Develop and implement sales and marketing strategy and supporting tactics to drive agency awareness and client conversion.● Extensive sales and marketing experience to B2C and B2B distribution models.● Budget and resource awareness that fulfills client needs and agency capabilities.● Client list includes: Sun Valley Resort, Snowbasin Resort, DPS Skis, Superfeet, Petzl, Nautilus
  • Summit Projects
    Sales & Marketing Director
    Summit Projects Jan 2008 - Jan 2012
    Summit Projects is a full service "custom" interactive agency providing rich on-line experiences (websites), marketing solutions & a variety of on-line sales services for clients who demand being on the cutting edge. In addition to interactive design, strategic tools such as SEO, Email Marketing, SMS Marketing, CMS, CRM are developed to facilitate unlimited web presence & functionality. Well rounded vision has lead Summit to execute projects in Hi-Tech, Active Lifestyle, Entertainment, Travel, Financial Services, Education, Healthcare & Manufacturing. A brief overview of Summit clients include Nike, Lucas Arts (Indiana Jones & Star Wars), Tahoe Mountain Resorts, Norwegian Cruise Lines, Swiss Army, Smart Wool and Xerox.● Formulate and sell integrated digital sales and marketing strategies and merge with off-line marketing efforts. Knowledge base includes: eCommerce, Mobile, Social Media, Application Development, Email Marketing, Analytics, etc.● Sales channel prospecting, identification, and development. Client engagement ranges from $75K - $1.2M.● Generate new business (for a 40+ person advertising agency) in excess of $2million and facilitate/maintain/expand current business in excess of $5million. Average sales conversion figure is $120,000. ● Sales channel development evaluation, strategy and tactical execution.● Extensive experience in RFP responses, presentation preparation and sales pitch.● Development of ROI models, value propositions and growth strategies.● Client advisory roll regarding cohesive coordination of marketing and sales strategies within on-line and off-line marketing efforts.● Budget and resource awareness that fulfills client needs and Summit capabilities.● Continually educate on current interactive technologies and on-line sales and marketing strategies.● Client list includes: Nike, K2, Smartwool, Outdoor Research, Umpqua Bank, Sage, Redington and Rio Fly Fishing
  • Solution Consulting Inc.
    President / Owner
    Solution Consulting Inc. Apr 2001 - Jul 2008
    Sales and Marketing Solutions for the Active Lifestyle Industry. International & Domestic leadership in sales, marketing, branding, production/sourcing, promotions in Surf, Wind, Kite sectors. Clients include: Cobalt Surfboards / dba BlueCoil Surf – Santa Cruz, CA.Sales & Marketing Consultant. February 2006 – November 2006.*Formulation & implementation of Marketing Strategy for start-up, mid-term and long term visions.*Formulation & execution of Business Plan, anticipating $1.2million in gross revenue by month 24.*Transition from European based production to Asia based production with goal of extending profit while not compromising availability & quality.*Development & management of 4 person sales/support staff.High Surf Accessories – North Shore, Oahu.Sales & Marketing Consultant. March 2006 – August 2006.*Formulation & execution of Business Plan, anticipating $500,000 in gross revenue by month 12.*Formulation & implementation of Marketing Strategy for start-up, mid-term and long term visions.
  • Wipika International
    Sales And Marketing Director, North & South America.
    Wipika International 2005 - 2007
    * Manage/generate sales in excess of $1/2 million operating in dual manufacturing and wholesale business models. * Establish & execute brand identity through comprehensive marketing vision for the territory. * Development and coordination of marketing and sales strategies with International mother company to favorably influence relevant markets.
  • Gaastra International Group Ltd. – Hong Kong
    Sales And Marketing Director
    Gaastra International Group Ltd. – Hong Kong Apr 2001 - Apr 2005
    Gaastra International Group, Ltd. – Hong Kong* Manage sales in excess of $10million with approximately 44 world-wide distributors. * Specializing in Gaastra Windsurfing, Gaastra Kiteboarding, Tabou Windsurfing & Tabou Surf. * Formulate and execute marketing and sales vision based on market speculation and feedback. * Establish production based on pricing, timing and demand requirements of market. * Logistical coordination & procurement with suppliers based on product cycles and market demand. * Maintain and execute previous Marketing Director responsibilities.
  • Wipika North America – Hood River, Oregon
    Intl. Sales Manager South America & Oceania
    Wipika North America – Hood River, Oregon Oct 2001 - Nov 2002
    * Manage/generate sales in excess of $2 million in newly developing market with 10+ importer customers. * Establish new and build existing relationships in region. * Troubleshoot currency, duty/import, pricing and Internet issues.
  • North Sports, Inc. - White Salmon, Washington
    Marketing Director
    North Sports, Inc. - White Salmon, Washington 1998 - 2000
    *Promoted to highly visible position based on ability to prospect, negotiate, close deals, and forecast/track business activities. * Manage $250,000 marketing budget by allocating funds to maximize product exposure and promote market share of products. * Introduction of "Kite boarding" into North American market resulting in $2.5 million in sales and market domination in the first 12 months. *Development of marketing and sales strategies including but not limited to product imaging and merchandising, advertising campaign, event promotions and competitions, recruitment and management of athletes to form brand image. * Theorize, design, and execute market specific events and promotions. * Development and coordination of marketing and sales strategies with International mother companies in order to influence relevant markets. * Negotiation of all advertising rates and exposure "outline" with all industry related publications. Maintain relations with entire editorial staffs to maximize exposure for brands
  • North Sports, Inc. - White Salmon, Washington
    Sales Representative
    North Sports, Inc. - White Salmon, Washington 1997 - 2000
    * Manage $1million sales territory and consistently perform above sales targets. * Increase of territory sales by 28% since 1997. * Pioneered yearly client promotions in Canada and Mid Western US in order to cultivate relationships directly resulting in increased territory sales.

John Burton Skills

P&l Management Online Marketing Strategic Planning Strategy Development Product Development Brand Management Strategy E Commerce Digital Marketing Email Marketing Advertising Integrated Marketing Crm Marketing Strategy Seo Product Management Marketing Mobile Marketing Interactive Marketing Management Leadership Online Advertising

John Burton Education Details

Frequently Asked Questions about John Burton

What company does John Burton work for?

John Burton works for Timberline Lodge

What is John Burton's role at the current company?

John Burton's current role is Director of Marketing and PR.

What is John Burton's email address?

John Burton's email address is sn****@****ail.com

What is John Burton's direct phone number?

John Burton's direct phone number is +154138*****

What schools did John Burton attend?

John Burton attended Oregon State University.

What are some of John Burton's interests?

John Burton has interest in Fly Fishing, Warm Weather In The Summer, Anything On The Snow, Cold Weather In The Winter, Surfing.

What skills is John Burton known for?

John Burton has skills like P&l Management, Online Marketing, Strategic Planning, Strategy Development, Product Development, Brand Management, Strategy, E Commerce, Digital Marketing, Email Marketing, Advertising, Integrated Marketing.

Who are John Burton's colleagues?

John Burton's colleagues are Devin Johnson, Alan Patrick, Ian Smith, Monica Nicholson, Jason Tobkin, Jennifer Southard, Tyler Foster.

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