John Debbrecht Email & Phone Number

Ortonville, Michigan, United States

United States

Clarkston, Mi

Project evaluation and sales of commercial asphalt paving and concrete from repair to large public and private installations.

Michigan

Orthopedic Implants for Spine, Spinal Deformity and Total Joint procedures. Complete line of Biologic and Restorative Medicine products for Orthopedic and Non Invasive procedures.Ancillary Medical Supplies

Managed a sales territory of Michigan and Toledo, Ohio area for the minimally invasive spine division selling procedural based capital and disposables. • Researched and created prospective sales leads; assessed and created geography-driven data base of over 600 surgeons and physicians; launched sales program that educated neurosurgeons, orthopedic spine surgeons, pain management and physical medicine & rehabiliation physicians and interventional & neuro radiologists on patient benefits using innovative patented product.• Designed and formalized training program for new hires that improved talent retention and maximized sales performance on new and established territories.• Selected by senior management to participate in Spine Think Tank that developed and implemented national strategy to increase sales, improve employee retention, evaluate current and future product portfolio and increase field communication.• Scheduled and conducted didactic physician training courses and cadaver labs throughout territory that increased product knowledge, procedural understanding and sales revenue.

Managed account list of Hospitals and Health Systems in southeast Michigan and Toledo, Ohio area generating sales of vascular therapy disposables and capital in excess of $3 million. Called on all surgical specialties, interventional radiology, burn units, dialysis clinics and nephrology.• Reversed a national system wide mandate in largest account by persistent clinical education campaign to all surgical specialties and health care professionals citing differences in clinical data; successfully retained and ultimately organically grew $1.5 M account.• Designed and implemented Continuing Education Unit courses at customer sites that increased health professional’s ability to assess patient risk factors which increased product usage.• Overcame physician resistant to new product line in multiple large hospitals by launching multi-faceted approach to gain support for new products in multiple specialties through clinical discussion and product evaluations that generated new sales. • Supervised cardio-thoracic sales representatives to set sales criteria and implement strategies in key accounts; created evaluation metrics and reviewed monthly.

Managed account list of Hospitals and Health Systems, Transcription Services, and clinics in southeast Michigan. Responsible for sales of proprietary software and hardware designed to manage the life cycle of the medical document.• Leveraged contacts in major hospital system to customize solutions that utilized inter-hospital networking systems that created cost-effective, timely, and accurate patient records that improved cost-ratios and increased sales by 400%.• Researched, identified, and launched sales campaign that targeted additional markets including the insurance, construction and financial industries that increased market share.