Copywriter & Content Director
Kebon Jeruk, Jakarta, Indonesia
• Successfully created and directed engaging storytelling content for Instagram Reels, TikTok, and YouTube Shorts with over 800,000 total views;• Reached over 2,400 followers on TikTok in five months (January 2023-May 2023);• Managed planning shoots and was responsible for content production, including details such as shoot location, props, lighting, camera, microphone, as well as directing talent's facial expressions, tone of voice, and visual appearance;• Uplifted the brand’s voice through engaging social media captions;• Performed final-check caption and subtitle proofreading.