Global Head Of Marketing (Demand, Product, Partner, Customer, Digital, Events, Field)
CurrentLead marketing function for a Fortune 500 real estate leader's technology venture, JLLT, focused on Workplace and Smart Buildings Management, Facilities Management SaaS, AI, IOT, Sustainability solutions and consulting services.• Pipeline Growth: Generated $60M global marketing-sourced pipeline (2023-2024) by implementing comprehensive, data-driven strategies across organic, SEM, digital, social media, events, account-based marketing (ABM), and email campaigns.• Marketing Efficiency: Achieved a 300% improvement in marketing efficiency with a 14x program ROI, up from 3.6x in 2022, through advanced industry segmentation, ABM at scale, and integrated event strategies.• Global Growth: Built and scaled field, partner, and growth marketing functions, driving 20%+ annual growth across key regions (US, Canada, UK, Germany, Australia, Singapore) for three SaaS and consulting product lines.• Strategic Partnerships: Collaborated with key global partners (IBM TRIRIGA, IBM Maximo, FM:Systems, Eptura Archibus, Nuvolo, VergeSense, Infogrid) to enhance joint marketing efforts, contributing to market expansion.• Team Leadership: Led a team of 11 across growth, product, partner, field, content, web, and digital marketing disciplines, fostering a collaborative, agile, innovative and results-driven environment.