John Frizzera Email & Phone Number

Alexandria, VA

Marketed and branded idfive to current and potential clients with a budget of $20,000. In addition worked internally to inspire employees via marketing and good will campaigns. Wrote and edited content for social media channels, internal newsletters, and other company related publications. Worked with New Business team to find and evaluate Request for.

Baltimore, MD

Provide expert marketing advice on strategy and tactics, along with content for everything from websites to business plans.

Columbia, MD

• Hired in a consultant capacity to create communication strategy and tactics in support of the Information and Systems Technology department, which services every hospital in the University of Maryland enterprise.
• Worked closely with directors and vice presidents to write informative emails describing changes to the information systems environment. Many of these emails blended technical information in a persuasive tone that.
• Work closely with corporate communications to ensure messaging is consistent and impactful. Strengthened the bonds between our departments to facilitate quicker communication and approval processes.
• Visit sites to discuss strategy and tactics with project managers and hospital administrators. Revise, edit, and create new content based on these meetings and discussions.
• Meet regularly with project managers across the state to receive feedback on each project, and tailor specific content – emails, websites, and hard copy – so that it has greater impact on each audience.

Created and executed marketing strategy through website, email, marketing collateral and social media for a non-profit association serving more than 8,000 CPAsTargeted emails and mass mailing pieces developed by my department resulted in an 8% increase of seminar attendanceCollaborated with Sales Manager to develop marketing and advertising campaigns aimed.

Managed process, projects and materials from conception to realization for Smith Content, a marketing communication firm that produced content for websites and marketing collateral in addition to providing consulting services.Coordinated national team of writers, editors and proofreaders for timely and accurate completion 100% of the timeTrained freelance.

Established an independent enterprise to serve the marketing needs of business executivesProvided full marketing service including copy writing, graphic design and consultingSold and initiated products for direct mail campaigns which successfully developed leads and responses for clients in fields such as real estate and mortgage servicesMarketed and.

Designed and implemented creative marketing strategies and publications to encourage more than 3,000 students to utilize the university meal plansDrove financial performance of 2 campus stores, which averaged a 5% sales increase in 3 months and an increase of $100,000 in sales for the yearAnalyzed sales data and maintained competitive pricing to ensure.

Ensured that sales force was kept informed of 70+ products for a manufacturer of accessories for video gamesDesigned full color PowerPoint presentations and created interactive sales presentations for major retailers such as Wal-Mart, Best Buy, and TargetWorked closely with marketing department to maintain uniform product messagesManaged inventory and.

Wrote external and internal newsletters 8x/year for company Updated line of sell sheets for entire product line and wrote press releasesWrote articles for industry trade journals

Marketing CopywriterWrote and distributed weekly publication for 6000 retailers (Dateline)Coordinated information from five departments to ensure marketing uniformitySKILLSExpert at Microsoft Office SuiteFamiliar with Adobe PageMaker, Adobe PhotoShop, and Adobe DreamweaverCompleted course in basic HTML programming at Baltimore Community College

Master Of Science, Marketing

Bachelor Of Arts, Communication

General, High School/Secondary Diploma Programs