John Frizzo Email & Phone Number

Rockford, Michigan

Perform a variety of consulting services for small businesses, primarily marketing and information technology:• Business consulting … focusing on properly staging business in the industry. Lead exercises intended to properly define the brand and focus on the business goals.• All information technology needs, from hardware and software implementation to server/client setup and support, to advice and implementation of cloud-based services and software. • Website maintenance, design, e-commerce consultation. Shepherd business owners through evaluations of existing sites and manage projects concerning web changes or new websites.• Content creation and consultation for marketing materials and/or websites.• Marketing material design services … flyers, handouts, posters, etc.• Liaison with third-party designers when necessary.

West Michigan

Perform a variety of IT and digital marketing services for small businesses:• All information technology needs, from hardware and software implementation to server/client setup and support, to advice and implementation of cloud-based services and software. • Website maintenance, design, e-commerce consultation and implementation. Shepherd business owners through evaluations of existing sites and manage projects concerning web changes or new websites.• Content creation and consultation for marketing materials and/or websites.• CRM consultation and impletation.

Greater Grand Rapids, Michigan Area

• Manage on-site promotional efforts around the country for Wall Street Journal and New York Times.• Direct event coordination, display set-up, sales efforts at a variety of events, from major sporting events to other events with promising demographics and daily crowds in the tens of thousands.• Deliver consistent and effective brand communication with event-goers.

Greater Grand Rapids, Michigan Area

- Head of operations for BestCheks Marketing (yes, that's spelled properly). Responsible for developing new-to-market coupon product called MyChoice, developing new product lines related to traditional and digital marketing services and restoring traditional direct mail coupon product called BestCheks.- Responsibilities in this small company – essentially a startup – range from managing all aspects of database and web development to hiring for the sales staff to developing marketing collateral and marketing plans. Database and web development were heavily reliant on third-party developers.Led the development of MyChoice all the way to launch in Lansing in 2011 and Grand Rapids in 2012.- Responsible for developing and/or overseeing all traditional and digital marketing efforts.- Created software documentation and training plans for sales staff.- Responsible for analysis of consumer and merchant data and developing marketing metrics and corporate KPI that drive corporate decisions.

Bs, Journalism

General