John G. Singer

John G. Singer Email and Phone Number

Executive Director, Blue Spoon Consulting® / The Global Leader in Positioning Strategy at a System Level @ Blue Spoon Consulting: Life Sciences
John G. Singer's Location
New York, New York, United States, United States
About John G. Singer

Executive leader in life sciences and healthcare -- an industry contextualist at the bleeding edge of market innovation from strategy and strategic communications positioned with systems theory.John brings a complete vision for systemic change from 25+ years of deep, diverse and unique insights and experience as a practitioner, business manager and senior leader in big technology, digital health, marketing, brand management, innovation consulting and industry thought leadership across all dimensions of the global health sector, including pharmaceutical, medical device, payer and provider contexts. He has held senior leadership roles at Cognizant (Chief Strategy Officer for its $4 billion healthcare business unit), Wipro (Global Head of Strategy, Innovation and Technology for its $1.5 billion healthcare business unit), and Omnicom Group (Senior Vice President, US Healthcare Lead).John has published new business thinking and ideas in some of the most influential media in the world, including MIT Sloan Management Review, the Wall Street Journal, the Journal of Business Strategy, and the Oxford Handbook of Innovation Management. His perspective on the future of strategy and competition was used by the U.S. Army War College to position innovation initiatives and capability development for its Third Offset Strategy, a framework by the Department of Defense to achieve broad-based innovation across the spectrum of concepts, research and development, leadership education and business practices. John introduced ‘marketing ecosystems’ as a business concept, and was the first to use design thinking to solve complex market access and integration challenges in the pharmaceutical industry. Operating philosophy:Assume all the gauges on the dashboard are broken.

John G. Singer's Current Company Details
Blue Spoon Consulting: Life Sciences

Blue Spoon Consulting: Life Sciences

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Executive Director, Blue Spoon Consulting® / The Global Leader in Positioning Strategy at a System Level
John G. Singer Work Experience Details
  • Blue Spoon Consulting: Life Sciences
    Executive Director
    Blue Spoon Consulting: Life Sciences Feb 2020 - Present
    New York, Ny, Us
    Executive Director of Blue Spoon, the global leader in positioning strategy at a system level. Blue Spoon specializes in constructing new industry ecosystems.
  • Cognizant
    Chief Strategy Officer, Healthcare
    Cognizant May 2019 - Mar 2020
    Teaneck, New Jersey, Us
    Part of the senior leadership team at Cognizant's $4 billion healthcare business unit, with a remit to set new strategic direction and lead development of message and executive communications to differentiate and position Cognizant in a new peer group. Remit included:- Growth and Market Strategy: Provide top-down guidance to the business units and horizontals (#digital, analytics, artificial intelligence, engineering, consulting) to align the units’ plans with those of the corporate center; identify and execute growth opportunities - Strategic Sales: Work with business unit heads and sales leadership to create a pipeline of large system design deals, longer engagement cycles; create the conditions that increase the probability of sales success - Mergers and Acquisitions: Collaborate with corporate development to identify and assess M&A opportunities and divestment strategy in line with industry vision and growth strategy; represent Cognizant with investment banking community, including #JPM- Ventures (Including Ecosystem Design): Collaborate across the business unit to identify, assess, and manage the integration of #digital health start-ups, VC and accelerator relationships- ‘Novel Industry Partnerships’ and Strategic Innovation: Lead and manage the engagement, solicitation and ongoing evolution of ‘novel’ industry partnerships and strategic relationships, including new concept development
  • Wipro Limited
    Global Head - Strategy, Innovation And Technology For Wipro Health
    Wipro Limited Oct 2015 - Feb 2019
    Bangalore, Karnataka, In
    Reframed the go-to-market vision, story, market and business development, service delivery, marketing and executive-level engagement for Wipro’s $1B/15,000 employee health business unit. Created new access, customers and revenue by delivering commercially-innovative ideas, novel market concepts, and digitally-enabled value propositions across a broad arc of the health sector, including pharmaceutical, medical device, provider and payer organizations.
  • Rapp
    Senior Vice President, U.S. Healthcare Practice Lead
    Rapp Jan 2013 - Oct 2015
    New York, Ny, Us
    Led the U.S. healthcare practice at RAPP, a unique marketing company within Omnicom Group that helped clients deal with the emergence of a digital sixth sense. Manage the development, sales, and execution of creative technology solutions, marketing innovations, and platform strategies that deliver new customer experiences. Conceived and sold new form of marketing to JNJ, transforming their approach to field-level marketing.
  • Self-Employed
    Independent Strategy Consultant
    Self-Employed Aug 2000 - Jan 2013
    Supported pharmaceutical, payer and provider clients on a range of strategy, innovation and management projects, including market advisory, commercial model innovation, brand positioning and marketing, digital ecosystems and technologies, real world evidence, data, analytics, third-party digital health solutions (selection and implementation) and patient engagement platforms.
  • Interpublic Group (Ipg)
    Vice President
    Interpublic Group (Ipg) Jan 1997 - Aug 2000
    New York, Ny, Us
    Progressive leadership and P/L responsibility in Lowe Healthcare, IPG's flagship pharmaceutical marketing and communications agency, leading HCP/consumer/patient/payer marketing, drug promotion, public relations, medical education, market access, advocacy relations, data consulting and brand strategy for drugs in all stages of clinical development and therapeutic categories (virology, cardiology, neurology, psychiatry, urology, oncology, respiratory)
  • Omnicom Health Group
    Vice President
    Omnicom Health Group Oct 1994 - Jan 1997
    New York, Ny, Us
  • Us Army
    Squad Leader / 101St Airborne / Infantry
    Us Army 1983 - May 1987
    Arlington, Virginia, Us

John G. Singer Education Details

  • Mississippi State University
    Mississippi State University
    Print Journalism
  • Mit Sloan School Of Management
    Mit Sloan School Of Management
    Platform Strategy
  • Design Thinkers Academy
    Design Thinkers Academy
    Executive School On Service Design
  • Mit Sloan School Of Management
    Mit Sloan School Of Management
    System Dynamics Modeling

Frequently Asked Questions about John G. Singer

What company does John G. Singer work for?

John G. Singer works for Blue Spoon Consulting: Life Sciences

What is John G. Singer's role at the current company?

John G. Singer's current role is Executive Director, Blue Spoon Consulting® / The Global Leader in Positioning Strategy at a System Level.

What schools did John G. Singer attend?

John G. Singer attended Mississippi State University, Mit Sloan School Of Management, Design Thinkers Academy, Mit Sloan School Of Management.

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