John Haas Email & Phone Number

Durham, Nc, Us

Atlanta, Georgia, United States

• Provide in-depth analysis of content and audience performance metrics and develop a tailored audience growth strategy. • Advise NPR stations, podcast networks, and other media companies on best practices to create new podcasts and repurpose audio content for video, websites, newsletters, and social media.• Serve as executive producer, senior producer, writer, and/or story editor for a variety of podcasts ranging in topics from true crime to dementia to the future of work.

Denver, Colorado, United States

• Led a network of 6 podcasts and 3 YouTube channels with a monthly audience of more than 6,000,000 and the world's most listened-to real estate podcast.• Managed a global production team of 20+, including podcast hosts and producers, video and audio editors, and copywriters.• Worked with CEO to overhaul the BiggerPockets Podcast Network’s production and programming strategy. Strengthened editorial standards and set KPIs tied to audience metrics.• Improved average consumption rate by nearly 20% at the 5-minute mark during Q4 ‘23 and Q1 ‘24 by creating more engaging intros with powerful hooks and transitions.• Increased views on YouTube podcast videos substantially by focusing on strategies including on-camera media training and shorter podcast intros. • Strategically increased production of the flagship BiggerPockets Podcast from 3 to 5 weekly episodes and grew Real Estate Rookie from 2 to 3 weekly episodes to meet listener demand, while streamlining the production process to publish 19 podcast episodes each week.• Partnered with the Ad Sales team to identify and develop new sponsorship opportunities and products to grow revenue, resulting in new advertising contracts. The BiggerPockets Podcast Network generates $8,000,000 annually in media sales and ad revenue.

Denver, Colorado, United States

Atlanta, Georgia, United States

• Led programming, content creation, and audience growth initiatives for NPR and PBS stations that broadcast nearly 20 original hours of content each week, plus a network of 10 podcasts. • Managed recruitment, hiring, coaching, performance tracking, and budgeting for a staff of 12 hosts and producers.• Executive produced the Peabody Award-winning civil rights podcast Buried Truths, the weekly podcast Political Breakfast, daily news/talk show Closer Look with Rose Scott, and daily arts/culture program City Lights with Lois Reitzes.• Created partnerships with national media outlets and local institutions to drive grant funding for editorial initiatives, including the WABE Coffee Conversations live broadcast series.• Created and executive produced the live national talk show America Amplified, which aired weekly on dozens of NPR stations throughout 2020, and Georgia Senate Elections Special, a live two-hour news program heard on hundreds of NPR stations on January 5, 2021.

Atlanta, Georgia, United States

• Worked with CEO to develop a strategic plan to align content and brand identity across podcasts, radio, TV, website, and social media.• Planned and oversaw production for several multi-platform content projects.• Executive produced the Southern hip-hop podcast Bottom of the Map, the Political Breakfast podcast, Buried Truths, and WABE election coverage.• Created training program for journalists focused on audio and digital storytelling and multi-platform reporting techniques.

Atlanta, Georgia, United States

• Reimagined the editorial vision, strategic planning, and daily operations for a newsroom of 20 journalists. Honored 2 years in a row with the Associated Press’ prestigious “Pacemaker Award” as the top news radio station in Georgia.• Doubled the size of newsroom, built editorial planning systems, and established reporter beats to increase enterprise news stories and investigative journalism. 5 reporters joined NPR’s national Collaborative Journalism Network and the number of WABE news stories that aired nationally on NPR quadrupled.• Developed and edited the narrative storytelling podcast Buried Truths, which earned a Peabody Award, the RFK Excellence in Journalism Award, a national Edward R. Murrow Award, and Webby honors. • Created and executive produced the live daily news/talk program Closer Look with Rose Scott.• Hired, supervised, and trained local hosts for NPR’s Morning Edition and All Things Considered. • Secured over $300,000 a year in grant money for the WABE newsroom, including multi-station projects like Guns + America and the CPB Investigative Journalism Initiative. Created media partnerships with Atlanta Magazine and Georgia Health News, and partnered weekly with Atlanta Business Chronicle to create audio and website news stories.• Tripled monthly pageviews by instituting website guidelines for the newsroom to focus on SEO-friendly headlines, story structure, and creative data visualization.

Los Angeles, California, United States

• National editor and China bureau editor for one of the most listened-to media outlets in the U.S. Built an international network of over 200 freelance audio journalists and radio station reporters. • Assigned and edited over 1,000 audio stories with a focus on creative topics and conversational storytelling.• Filled in regularly as senior producer of Marketplace Morning Report and Marketplace Money, and editor of the Washington and New York bureaus.

Washington, District Of Columbia, United States

Led editorial operations for the international affairs program America Abroad, distributed to 225 NPR stations in the U.S. and in 145 countries via the NPR Worldwide channel. Managed host talent and a team of 3 producers while also serving as audio editor, field reporter, scriptwriter, sound designer, and webpage editor.

Washington, District Of Columbia, United States

Developed show topics, booked guests, and wrote host scripts for Talk of the Nation, a live daily radio program with 3,000,000 weekly listeners on more than 250 NPR stations. Special projects producer for NPR coverage of Hurricanes Katrina and Rita, and the Supreme Court confirmation hearings of John Roberts and Samuel Alito.

Washington, District Of Columbia, United States

• Booked high-profile guests, researched topics, wrote scripts, and managed production pipeline for the national NPR talk show Public Interest with Kojo Nnamdi, a live daily program with 500,000 weekly listeners on more than 40 NPR stations. • Senior producer for the weekly radio and TV show The DC Politics Hour with Kojo Nnamdi and the monthly live event series Kojo in Our Community.

Bachelor Of Arts (B.A.), English, Journalism

English, Economics