Director
Current
Hayward Brands
Brand, marketing and design consultancy making businesses stand out, remembered and talked about. Never complicated, just cleverly done.
May 2015 - Present
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John Hayward Email & Phone Number
Director
at
Hayward Brands
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Current company
Hayward Brands
Role
Director
Location
Greater Reading Area, United Kingdom
Who is John Hayward? Overview
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John Hayward is listed as Director at Hayward Brands, based in Greater Reading Area, United Kingdom. AeroLeads shows a matched LinkedIn profile for John Hayward.
John Hayward previously worked as Director at Brand Glue and Head of Marketing Communications at Yell. John Hayward holds Post Grad Cim Diploma In Marketing, Post Grad Cim Diploma In Marketing from Chartered Institute Of Marketing.
Profile bio
About John Hayward
Branding and marketing communications specialist. Now at my own business (haywardbrands.co.uk) and prior to that six years at Brand Glue, working with all kinds of businesses.Prior to this Head of Marketing Communications at Yell (Yellow Pages, Yell.com, 118 247) leading the Advertising, DM, PR and Brand teams with £million budgets. I also gained a strong market research background in my early years as a Market Research Exec.Specialties: B2B and B2C, brand strategy and positioning, brand architecture, communications strategy and media planning, media buying and campaign/activity evaluation, developing messaging, copywriting, design, marketing communications development and implementation (TV, outdoor, radio, digital, press, DM, e-mail, PR, brochures, ambient), logo development, agency management
Listed skills include Brand Development, Brand Architecture, Graphic Design, Web Design, and 20 others.
Current workplace
John Hayward's current company
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Hayward Brands
5 roles
John Hayward work experience
A career timeline built from the work history available for this profile.
Director
Brand Glue is a branding and design agency that places brand at the heart of everything that we do. We offer big agency thinking without the big agency price tags. Our expertise covers brand positioning and strategic consultancy, plus design to bring your brand to life.
Feb 2009 - Apr 2015
Head Of Marketing Communications
Planned and executed the B2B and B2C communications strategy and activity for Yell, mixing traditional media and on-line media. With leadership responsibility for a small team and £20m+ budgets, spent on advertising, direct mail, brand and design and PR activity. Activity was
Nov 2005 - Feb 2009
Head Of Consumer Communications
Responsibility for all consumer facing activity, planning and setting strategy for all traditional and on-line advertising spend. Managing a small team, activity was executed to promote Yellow Pages, Yell.com and 118 247.
Oct 2000 - Nov 2005
Market Research Executive
Planning and implementation of quantitative and qualitative market research studies, including advertising tracking, advertising planning research and customer satisfaction surveys.
Mar 1992 - Mar 1995
2 education records
John Hayward education
Post Grad Cim Diploma In Marketing, Post Grad Cim Diploma In Marketing
Education record
Yateley School
FAQ
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What company does John Hayward work for?
John Hayward works for Hayward Brands.
What is John Hayward's role at Hayward Brands?
John Hayward is listed as Director at Hayward Brands.
Where is John Hayward based?
John Hayward is based in Greater Reading Area, United Kingdom while working with Hayward Brands.
What companies has John Hayward worked for?
John Hayward has worked for Hayward Brands, Brand Glue, and Yell.
How can I contact John Hayward?
You can use AeroLeads to view verified contact signals for John Hayward at Hayward Brands, including work email, phone, and LinkedIn data when available.
What schools did John Hayward attend?
John Hayward holds Post Grad Cim Diploma In Marketing, Post Grad Cim Diploma In Marketing from Chartered Institute Of Marketing.
What skills is John Hayward known for?
John Hayward is listed with skills including Brand Development, Brand Architecture, Graphic Design, Web Design, Logo Design, Marketing Communications, Marketing Communications Planning, and Branding.
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