Customer Relationship Management Business Analyst - Veeva/Salesforce
Current- Recipient of 2023 Business Operations and Support Excellence Award- Manage 500+ annual requirements request for the CRM system.- Led discovery and requirements gathering process ensuring alignment with stakeholder needs and business objectives.- Applied prioritization frameworks to rank requirements based on business value, feasibility, and impact.- Managed dynamic requirements backlog and adjusted priorities based on evolving project needs and stakeholder feedback.- Regularly meet with internal and external partners to understand their business challenges. Conducted live demonstrations of new features and functionalities to alleviate needs.- Led cross functional meetings with Sales and Marketing leadership to ensure strategic solutions in the CRM system.- Delivered 50+ annual trainings for sales teams for new CRM functionality. - Identified gaps in CRM System functionality and trainings. Built training standard operating procedures, managing third party partners to increase curriculum offerings and streamline trainings.- CRM Subject Matter Expert on key projects, including change management, training, communication, and requirements gathering lead.- Scrum Master Preceptorship – Change Management creations, Incident Management support, Documentation Creation for Releases, Assist in Product Story grooming, Facilitate Scrum Meetings, Stand ups and Retrospectives.- Led, and facilitated monthly UAT (User Acceptance Testing) reducing testing errors and increasing on time releases.- Veeva Vault Platform Business Administrator Course – September 2024- Lead Veeva Align implementation – territory management tool in 1st half of 2024.- Applications – Veeva CRM, Salesforce, Veeva Align, Veeva Vault, JIRA, Confluence, Application Life Management (ALM), SharePoint, Microsoft Office – Excel, PowerPoint, Teams, Outlook