Creative Services Manager
Current• Established in-house design agency to support local business in Ireland • Assess local business requirements and delivered savings of €250k+ in year one• Research, specification and vendor negotiation for complete suite of Apple design stations, software, fonts, production server including in-house digital printing and finishing facility• Build, lead and mentor productive creative team working across channels• Developed and implemented creative processes and service offerings• Provide strategic creative direction to local franchise marketing teams including detailed creative brief development and project planning• Source and manage external advertising, design and digital agencies as required• Act as brand champion/watchdog for the MSD and product brand identities internally and externally across all channels• Comfortable working with cross-functional creative and marketing teams including medical, legal, compliance and regulatory affairs teams to deliver best-in-class marketing programmes that are fully compliant with the IPHA Code of Marketing Practice for the Pharmaceutical Industry