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Defining new categories of software. Product and growth marketer, startup mentor, and aspiring winemaker. Currently leading Product Marketing at Notion.Previously VP of Product Marketing at Amplitude where I led product and solution marketing, analyst relations, product evangelism, and built out several other marketing functions over my 3+ years. At Radius I was the first go-to-market hire where I worked with the founding team to create and execute on the vision of unified, trusted business data. My role over 7 years spanned product, product marketing, demand gen, partnerships, and everything in-between. And before that I led marketing at Kembrel, an ecommerce startup I joined after meeting the founders in the Wharton incubator where I started Campus Cups. I graduated from the University of Pennsylvania as a student-athlete while starting companies in dorm rooms and as a member of the Wharton Venture Initiation Program.Specialties: Product Marketing, B2B SaaS Go-to-Market Strategy, Category Creation, Sales Enablement, Content Marketing, Demand Generation, Brand Architecture & Storytelling, PR & Events, Strategic Partnerships, Analyst and Investor Relations, Marketing & Sales Ops, Ecommerce
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Head Of Product MarketingNotion Nov 2022 - PresentSan Francisco, California, UsHelping you build beautiful tools for your life's work. Our product marketing team helps bring new products to market with beautiful stories and education. -
Vice President Product MarketingAmplitude Mar 2022 - Oct 2022San Francisco, California, UsI worked with a world-class marketing and product team to define and win the market. Our teams led: Messaging and Positioning, Core Product Marketing (Launch & Release, Product Strategy, Packaging & Pricing), GTM Product Marketing (Enterprise, Solution Marketing, Competitive Intelligence), Analyst Relations, Product Evangelism.Thank you to my team and colleagues for the opportunity and the incredible work! -
Head Of Product MarketingAmplitude Feb 2021 - Mar 2022San Francisco, California, UsWhat happened during this period? Few highlights include taking the company public, going from one to multi-product, launching a category (repositioning the company), revitalizing product-led growth, and building the team (quadrupled). -
Product Marketing DirectorAmplitude Sep 2019 - Feb 2021San Francisco, California, UsWhat did I work on first? Build out several functions – analyst relations, customer marketing, and launch methodology. Executed on some big charters like – make Amplitude #1 in the product analytics market, align product and GTM around one messaging platform, revamp all external assets (web, pitches, demos, etc.) to reflect that message, bring our data capabilities to market, and lead enterprise campaigns and buyer enablement. -
MentorAcceleprise Sep 2016 - Feb 2022Work with founders to shape the next generation of great SaaS companies.
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Senior Director Product Marketing & Product StrategyRadius Intelligence Nov 2012 - Aug 2019San Francisco, California, UsJoined founding team to build and scale the leading B2B Customer Data Platform company. Radius was acquired by Kabbage in 2019. Highlights:- Grew business from 0 to $15MM in ARR in <4 years with blue chip customers including Comcast, American Express, T-Mobile, First Data, MetLife, AllState- Hired a world-class team across product, demand, customer marketing, and enablement - Led analyst, press, investor, and strategic partner relations from Series A to acquisition- Responsible for messaging and positioning, product vision & communication, go-to-market strategy, content marketing, sales enablement, product launches, customer marketing, pricing, web experience, and strategic partnerships. My past roles at Radius:Senior Director, Demand Generation & Content Marketing - June 2016 to Oct 2017Director, Product Marketing & Sales Enablement - June 2014 to June 2016Product Marketing - Nov 2012 to Jan 2014 -
MentorGrowthx Academy Dec 2016 - Jun 2018GrowthX Academy is an on-site, 12-week, immersive program to transition into a high growth tech company in Sales & Biz Dev, Growth Marketing or UX Design. I am part of a network of industry thought leaders that work with students and entrepreneurs.
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FounderCampus Cups Nov 2009 - Nov 2012What began as a domestic supplier of branded disposables progressed into a marketing strategy, branded merchandize, and e-commerce development service provider. Managed web and branding projects, and consulted on resources to promote self-sufficiency in web development.ASI, PPAI & Licensed Greek SupplierAdvertising Specialty Institute Top Entrepreneur List of the Year -
Marketing ManagerKembrel Apr 2011 - Mar 2012Philadelphia, Pa, UsI worked with the founding team to successful pivot and relaunch while raising Series A funding. During that period, I helped developed our membership business model, hired a national network of brand ambassadors, managed all on-and-offline customer acquisition programs, and helped launch several brick-and-mortar locations.I also focused on developing strategic affiliates, content and event partnerships, merchandizing, and e-commerce development. Skills acquired: CAC LLV modeling, HMTL5, Adobe Photoshop & Illustrator, buying & merchandizing, inventory management.Acquired by Boticca. -
Top Regional Sales RepVector Marketing May 2009 - Aug 2009Olean, Ny, UsRanked 3rd in region sales revenues, achieving the highest average sale in the entire midwest region. I prospected and made cold calls to secure appointments with potential customers. I gained outside sales experience and learned the skills of surrounding are sale and closing deals. -
PresidentMagis Investments Jan 2007 - Jun 2008Founded and lead an incorporated investment club of 30 students aspiring to further financial knowledge. Established a diversified fund that realized positive returns.
John Hurley Education Details
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University Of PennsylvaniaEconomic History
Frequently Asked Questions about John Hurley
What company does John Hurley work for?
John Hurley works for Notion
What is John Hurley's role at the current company?
John Hurley's current role is Product Marketing @ Notion.
What is John Hurley's email address?
John Hurley's email address is jo****@****ius.com
What is John Hurley's direct phone number?
John Hurley's direct phone number is +151360*****
What schools did John Hurley attend?
John Hurley attended University Of Pennsylvania.
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