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Creative Director of a multidisciplinary studio in Boston serving purpose-driven companies around the world.
Harvard'S Center For Public Leadership
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Interim Assistant Director, Communications And MarketingHarvard'S Center For Public LeadershipBoston, Ma, Us -
Marketing ConsultantSaladax Biomedical Inc. Jan 2018 - PresentBethlehem, Pennsylvania, United States• Launched digital campaigns which increased website visitors by 200% per year, and 354 unique CRM signups at a 15% conversion factor up from 1% previous to website redesign.• Responsible for the global marketing launch of 13 products in 4 years, leading to Saladax’s highest year-over-year revenues.• Created print collateral that led to 20% more traffic than other major pharmaceutical exhibitors as determined by lead acquisition (e.g., our participation at one conference brought in 50 leads.)• Led launch of global corporate website, knowledge center, and product specific websites regional to Europe, Canada, and USA, including management of user analytics, SEM, and SEO.• Brought products (Information For Use labels, Safety Data Sheets) and marketing assets through medical, legal, and regulatory compliance for promotion in different global regulatory environments.• Created all external and internal marketing collateral for each specific product and region; including five KOL videos, HCP landing pages, patient brochures, and digital portals for clinicians and labs. -
Marketing And Design ConsultantPearl Diagnostics, Inc. Aug 2022 - PresentBaltimore, Maryland, United States• Led complete relaunch and redesign of Pearl’s online and physical marketing material, including the creation of a new look and feel for the company brand identity. • Launched global corporate website in August 2023 showcasing Pearl’s unique in vitro diagnostics for lung infections. New website increased unique visitors by 50% in first six months.• Consulted leadership team through comprehensive update of Pearl’s brand messaging to better capture their unique value proposition and target prospective customers and partners.• Marketing pieces included assay kit redesign, product marketing tri-folds, general assay “background & benefits” flyer, laboratory technical sheets, assay technical booklet, three conference booths, and three instructional laboratory videos. -
Marketing ConsultantPianodisc Jul 2021 - PresentSacramento, California, United States• Led social media and email marketing efforts for PianoDiscs’s international marketing.• Marketing efforts led to growth music sales, national B2B dealer relationships, and B2C sales of piano software through sustained social media strategy. -
Design ConsultantQuolet Industries Feb 2021 - PresentBoston, Massachusetts, United States• Led key stakeholders in branding exercises and designed the look and feel of Quolet; including creation of company logo, name, and style guide; with the goal of creating a branding on par to that of a longstanding company.• Positioned Quolet brand to get IP licenses and pursue partnership and negotiations with major strategic companies, private investigators, and universities. -
Marketing & Design Consultant, FounderStudio Numio Dec 2017 - PresentGreater Boston AreaProven track record leading B2B and B2C for global brands. Through my startup, Studio Numio, I serve as the external marketing department for a variety of biotech and consumer brands:– Lead cross-functional marketing efforts with client departments (i.e., sales, product development)– Implement multi-channel marketing strategy toward target audiences, including B2B and B2C– Extensive understanding of brand development, marketing operations, and content marketing- Proven track record of distilling each clients complex marketing challenges into accessible messaging tailored toward their specific products and distinct audiences– Hone in on content needs and execute on every level of their global marketing endeavors, including website launches, trade shows, and hybrid digital marketing campaign that incorporates video and print production -
Design ConsultantWessell, Nickel & Gross Aug 2022 - Sep 2023Boston, Massachusetts, United StatesDesigned and implemented e-commerce website for subsidiary company Wessell, Nickel and Gross, leading to increase in the international sale of piano action inventory. -
Marketing And Design ConsultantAbide Hawaii Jan 2020 - Jul 2023Honolulu, Hawaii, United States• Co-led the founding of Abide, an eco-friendly toilet paper and household utensils company targeting physical sales to customers in Hawaii and online sales nationally.• Created distinct brand identity for Abide, including the name, design of company’s logo, and a look and feel that celebrates the unique culture of Hawaii.• Led the global website launch for Abide (www.abide.com) including online sales.• Formed and implemented a comprehensive physical and digital marketing campaign, including digital video, in-person sweepstakes, and email campaigns. • Marketing efforts led to adoption of product on Walmart shelves all throughout Hawaii.• The popularity of Abide and increased physical sales YoY has led to a sustained introduction of new paper products to the market.
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Web DesignerThe Food Institute Aug 2020 - Apr 2021New York, New York, United StatesConsulted with The Food Institute to completely redesign and relaunch their online news website. -
Executive ProducerMaddash Sep 2016 - Apr 2018Greater Boston Area- Executive Producer on video shoots across the US for top tier brands including UPS, GE, Pier 1 Imports, and Lockheed Martin- Led team of editors, DPs, and shooters through all facets of creative media from conception to completion- Prepared and executed production plans to produce desired creative material while maintaining strict budgets and deadlines- Acted as Producer, DP, and editor on projects, guiding the clients through the process from sale to final delivery and beyond- Use of a variety of cinema cameras, mastery of Adobe Creative Suite -
Marketing ManagerMaddash Sep 2015 - Dec 2016Greater Boston Area- Executed comprehensive $50,000 marketing plan resulting in high quality leads for Sales team- Planned and implemented social media strategy, AdWords, SEO, and email marketing campaigns- Created reports of all marketing analytics through Excel and Google Analytics- Designed print and digital marketing collateral through use of Adobe Creative Suite- Wireframed, designed, and developed web pages through HTML, CSS, Java, FTP, and Adobe- Assisted where needed with high level video content in collaboration with video production team -
Founder / Executive ProducerExit 17 Live Sep 2014 - Jun 2015Wenham, Massachusetts- Created and led a late night TV program.- Recruited top student talent to execute writing, video, music, and stage production for three full length TV episodes (1.5 hours each, live streamed). Led my team at weekly meetings, and rehearsals.- Executed all marketing. Formed brand and website for show (gordon.edu/exit17), and raised funding for institutional budget and recognition. -
Presidential Fellow, Vp Of Marketing And CommunicationsGordon College Aug 2013 - May 2014Wenham, Massachusetts, United StatesWorked as aide to the VP of Marketing and Communications for Gordon College, Rick Sweeney.---- Created entire crisis communications plan, protocol, and implementation for the college, in coordination with administration, campus police, and IT. - Created official web and print copy for the college, performed market research, and consulted campus groups on their marketing communications. - Engaged with Trustees, attended and contributed regularly in high-level administrative meetings. - Initiated key projects affecting entire college (e.g. international publicity efforts, economic impact study). -
Creative Development InternWalden Media Prod. May 2013 - Jul 2013Burlington, MaEvaluated potential projects, wrote coverage for scripts, screened early cuts of films from top studios (Weinstein, Hallmark, P&G). -
Network Infrastructure InternAkamai Technologies May 2012 - Aug 2012Cambridge, MaCompared accuracy of invoices and contracts from clients, sat-in on department meetings, and filed management of documentation from major clients (ie, Apple, Intel, AT&T, US Government). -
Programming And Design InternBrunello Creative, Inc. Jun 2009 - Aug 2009Boston, MaAssisted creative team by completing HTML forms, pulling data, and completing vector designs for clients.
John Buckley Skills
John Buckley Education Details
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Business And Communications -
Global Business And Communications -
Liberal Arts And Sciences, General Studies And Humanities
Frequently Asked Questions about John Buckley
What company does John Buckley work for?
John Buckley works for Harvard's Center For Public Leadership
What is John Buckley's role at the current company?
John Buckley's current role is Interim Assistant Director, Communications and Marketing.
What is John Buckley's email address?
John Buckley's email address is jo****@****ast.net
What is John Buckley's direct phone number?
John Buckley's direct phone number is +197845*****
What schools did John Buckley attend?
John Buckley attended Gordon College, George Fox University, Bradford Christian Academy.
What are some of John Buckley's interests?
John Buckley has interest in Languages, Economic Empowerment, Politics, Traveling, Design Thinking, Social Networking, Art, Business, Video, Arts And Culture.
What skills is John Buckley known for?
John Buckley has skills like Social Networking, Public Speaking, Leadership, Event Planning, Event Management, Marketing, Customer Service, Creative Direction, Graphic Design, Management, Marketing Communications, Photography.
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