Marketing Manager
CurrentI collaborate closely with the senior leadership team to devise and execute strategies across both social media and traditional marketing avenues. This initiative not only amplifies brand visibility but also propels traffic towards our website and social media platforms, establishing us as experts in our selected sectors.My responsibilities encompass:Employing a diverse array of digital and conventional marketing methods to enhance brand prominenceCollaborating with the sales team to amplify sales opportunities through social media channelsCrafting a variety of brochures and training manuals for both internal and external distributionEstablishing a structured and comprehensive content calendar for the forthcoming 6 to 12 months across our social media platformsConceiving content concepts that spotlight the company's sectors, personnel, and organisational cultureOverseeing the training and development of a direct reportUtilising analytics to fine-tune our social media accounts for optimal performanceCoordinating with the management team to conclude historical projects and facilitate their progression towards completionRegularly reporting and presenting insights on social media and marketing endeavours to the management team on a monthly basis