Global Head Of Product And Client Commercialization
CurrentHead of Product & Client Commercialization – Global Transaction ServicesDrive commercialization and marketing to increase client engagement & product adoption and drive sales efficiency for $12 billion revenue business serving 3 million customers across payments, merchant services, corporate cards, liquidity management, trade and supply chain finance. Member of Senior Leadership Team and manage global team. NY Chair of Intergenerational Employee network with over 2000 members.Designed and implemented data driven commercialization programs to drive $300mm incremental annual revenue, increase speed to market by 2-3X and create 5% increase in sales efficiency.Led platform development to leverage transactional and behavioral data, combined with AI and ML to drive personalization programs that anticipate customer needs and accelerate the sales process.Defined technology approach and stood up a commercialization team to drive new business through digital banking applications, sales automation & enablement tools that reduced cost of acquisition and increased effectiveness of sales teams.