I've been described as both a "normal bloke from Plymouth", and a "Routine Freak".I launched my first business - an Internet Marketing Company, despite:1. Not knowing ANYTHING about running a company.2. Not knowing ANYTHING about marketing.3. Not even owning a computer, let alone knowing ANYTHING about the internet.Armed with a copy of "Internet Marketing for Dummies" and my girlfriend's parent's computer, I worked hard, made a lot of mistakes, and a little money (I earned £13.51 in my first NINE months!).I kept learning, and kept working harder and harder for years, and made more money.And then I read ONE line, in ONE book that changed EVERYTHING.My lightbulb 💡 moment, when I discovered the ambitious, lifestyle business.When I realised that you can design your business to deliver the lifestyle YOU want.That a "lifestyle business" doesn't mean scraping a living, and that you can merge ambition to grow, with being there for your kids.To have amazing holidays 🏝️ (and leave the laptop at home).To knock off early, and play golf. ⛳I've been running ambitious, lifestyle businesses ever since.My businesses exist PURELY to deliver the lifestyle I want.Work to live. Not live to work.After exiting my business in 2016, I wanted to pass on everything I'd learned to small business owners who are struggling to succeed, and whose only strategy is to "work harder".I wanted to show them that there IS another way.That a "normal bloke from Plymouth", with NO experience, NO money, NO contacts, and NO knowledge of what he was doing, can achieve more than he ever dreamed - by becoming a "student of what works".It started around my kitchen table, with a small, in-person "Mastermind" group.We ran out of chairs. So we hired a pub. Then a hotel.But I still wasn't helping enough people. I launched a podcast - The Ambitious. Lifestyle. Business. Podcast. We've recorded more than 100 episodes now.I wrote my first book - Big Ideas... for Small Businesses. The blueprint for running a successful, ambitious, lifestyle business. Despite claiming I would "never write another book", I've now written FOUR bestselling business books 📚They've received thousands of ⭐⭐⭐⭐⭐ reviews, and are written in my trademark plain-English, down-to-earth, "normal bloke from Plymouth" style. They're all also available on Audible, narrated by me.Finally, I created the One Percent Club, to help fellow ambitious lifestyle business owners leave their business 1% better each and every week. We open the doors to new One Percenters in March and September every year.